Espressotec Slings Espresso Shots at the BC Bike Show

(Newswire.net — March 12, 2019) Vancouver, BC — A very short week after rolling out three espresso bars at the much-anticipated Hopwired Coffee & Beer Festival in Vancouver, and hosting a booth at the Restaurant Canada Show in Toronto, Espressotec was out in full force at the BC Bike Show last weekend. The espresso machine and coffee retailer, which operates a showroom and Vancouver’s first coffee-tasting centre on Clark Drive, transformed over 40 pounds of coffee into crema-rich espresso shots for crowds of cycling enthusiasts at the Vancouver Convention Centre on Saturday and Sunday. Hand-crafted by Rocket Espresso in Milan, the home and commercial espresso machines were an impressive sight of form and function to behold.

“The connection between cycling and espresso is a strong one, both in Italy and here in Vancouver,” explains Espressotec owner Reg James. “After such a positive experience at last year’s show, we couldn’t pass up another opportunity to strengthen ties with the cycling community and share the espresso we love.”

As official partners of Movistar Team (the UCI World Tour’s longest-running cycling squad) and Bahrain Merida professional cycling teams, Rocket Espresso’s devotion to peak-level performance on the road and behind the espresso bar shines through its hand-crafted equipment and community engagement. Just last year, the company released a limited collector’s edition of its R58 dual boiler home espresso machine in commemoration of the 100th Giro D’Italia race — four of which were released in Canada, and one of which held pride of place at Espressotec’s booth at last year’s Bike Show.

This year, Espressotec exhibited an even larger commercial espresso machine in addition to its home model, to match the substantial demand of specialty coffee-keen BC Bike Show attendees. Limited only by the barisiti’s agility, the machines pumped out espresso shot after shot without flagging — mirroring the endurance of a well-trained cyclist — proving true the Rocket slogan, With a Rocket in your kitchen, you will be faster. #fact.