(Newswire.net — March 22, 2019) — Are you looking to make your own Facebook video ad, but you don’t know how or where to start? Here are some recommendations on what should be your starting points.
Why Are Facebook Video Ads The Best Way Of Marketing Right Now?
Facebook is a platform with more than 1.45 billion daily active users. And with this platform prioritizing videos more than other media formats since the beginning of this year, it’s never been a greater time than now to really start thinking on investing on Facebook video ads. Each day, over 3 billion Facebook videos are watched. With that being said, advertisers have never had a better opportunity at growing their brand and reaching the audience they want.
However, making good attractive content with high quality is an essential part of being a successful creator of Facebook video ads.
How To Make Sure Your Content Is Good Content?
To answer this question, we’re going to have a look at lasts year’s successful Facebook video ads.
A short video of a small cute kid dancing with a logo ‘Have no fear, Promo is here’, posted by Promo has got 2.2 million views, 4.2 thousand reactions, 594 comments, and 509 shares. Why did such a simple short video get that much engagement? Because its creators did everything right. They made a video that grabs attention, that raises questions to a certain problem and that gives the solution to that problem. By the end of the video, they tell you what to do, how to do it and why you should do it, all key points that should be part of every Facebook video ad.
How To Generate Leads On Facebook Video Ads?
The first thing to do to secure leads on Facebook is planning ahead of time. You have to make sure you have a plan and you have a strategy that you will follow through from the first step until the last one.
When generating leads, you should make sure you target your Facebook video ad at people that are most likely to click on it. So if you want to sell stuff for kids then you have to make sure your targeted audience is the parents, and with the options Facebook video ads have, you can do that. That’s why Facebook is currently the best marketing platform for video ads.
Another recommended thing to do, which will help you generate more leads is posting these kinds of videos not only on your business account but also on your personal Facebook account. A lot of people are skeptical when it comes to this, mostly due to the fear of being judged by friends and family. However, the criticism you might get will be worth it because the results, the authority and the authenticity that comes by doing this with your personal account reaches a really big and reliable number of leads.
Contests are also highly recommended as they ensure a large number of people engage with your ad. You should make sure the price is something entertaining that people will like. It’s highly recommended to not offer money as the subscribers or followers you’ll gain will likely unsubscribe or unfollow once the contest is over.
Producing Your Video Ad
With the many platforms the internet has given us, everything is much easier nowadays. So once you decide how and what you want to promote and what audience you want to reach, the next step is editing your video. And there are quite a few online high-quality websites that can help you.
The most recommended online high-quality website is Renderforest. It’s an ultimate one-in-all platform for building your broadcast high-quality video. Except for the tools it offers for video making, it also lets you create your own logo, make animation videos and you also have a lot of templates at your disposal. Also one of the best things of this video editing website is that the qualitative videos you can create with their tools and cloud storage can be done in a much shorter time than in the other online video editor websites.
Renderforest has a free web version for everyone that wants to start editing videos online and also four other versions made for amateurs, pros, popular people and agencies you can get by paying a fee monthly or yearly. This website is highly recommended for Facebook video ads, as it is the perfect video maker to start creating creative videos. You should definitely check out this website and to do so you can just click on the link below
Ideas To Make A Facebook Video Ad
One of the most recommended ideas on making a Facebook video Ad is doing so by telling a story and sharing a lesson. You start your video, tell your story, specify the problems that are part of your story and specify how your product could help to solve similar problems. This way people will find you more genuine and they will trust you more.
You can also make an animated Facebook video ad. You might be surprised to hear this but animated Facebook videos have proven to be more successful than the face-to-camera videos. You’re probably asking why. Well, Facebook users are tired with seeing too many face-to camera advertising videos on their social media apps, while an animated version comes off more creative, solid and positive. However, before you make a decision to make an animated Facebook video ad, you have to make sure your brand or product fits the animated style. If you indeed choose to go with an animated style then you should definitely check Renderforest as it has the best tools and templates for these kinds of videos.
Another idea for a Facebook video ad that’s really trending right now is making your video an inspirational one. Add a quote, make a poignant speech, put a powerful song and add your brand, what it stands for and what social changes it inspires.