(Newswire.net — June 15, 2022) –It’s not snobby if it’s true. And the fact of the matter is that it’s harder to sell the more sophisticated your audience. Anyone can sell to a bunch of rubes. But New Yorkers are not a bunch of rubes. Here are some expert sales tips from 30-year New York sales professional Danny Manich.
1. New Yorkers are direct. They don’t want to waste their time. So, get to the point.
2. New Yorkers are busy. They’re always on the go and they have little patience for small talk. So, be concise and to the point.
3. New Yorkers are skeptical. They’ve seen it all and they’re not easily impressed. So, back up your claims with evidence and data.
4. New Yorkers are tough negotiators. They’re not afraid to haggle and they expect to get a good deal. So, be prepared to negotiate and don’t give away too much too soon.
5. New Yorkers are savvy shoppers. They know what they want and they’re not afraid to comparison shop. So, be aware of your competition and make sure you’re offering the best value.
6. New Yorkers are opinionated. They’re not afraid to speak their minds and they expect you to do the same. So, be honest and don’t try to sugarcoat anything.
7. “New Yorkers are discerning,” says Danny Manich, “they have high standards and they’re not easily impressed. So, make sure your product or service is top-notch before even trying to sell it.”
8. New Yorkers are savvy consumers. They know their rights and they’re not afraid to demand what they want. So, be responsive to customer complaints and always deliver on your promises.
9. New Yorkers are demanding. They expect the best and they’re not afraid to pay for it. So, according to Danny Manich, don’t offer anything less than the best quality.
10. New Yorkers are loyal. Once they find a product or service they like, they stick with it. So, make sure you’re providing the best possible experience to keep them coming back.
From another angle, sales are all about understanding who you’re talking to. And that’s especially true when selling to New Yorkers. “You have to know your audience,” says Danny Manich. “And with New Yorkers, you have to be prepared for anything.”
So, what does that mean in terms of sales?
- Do your research: Know who you’re talking to and what they’re looking for.
- Be direct: Get to the point and don’t waste your time.
- Be prepared: Anticipate their questions and have answers ready.
- Be honest: Don’t try to sugarcoat anything or make false claims.
- Be responsive: Address their concerns and meet their needs.
- Be flexible: Be willing to negotiate on price, terms, etc.
- Be persistent: New Yorkers are tough customers, so don’t give up too easily.
- Be professional: This is a competitive market, so make sure you’re putting your best foot forward.
The most important sales data that anyone should know when talking to a customer depends to some degree on the industry. But, there are some fundamental bits of information that always matter. Here’s what you should look to learn about new sales leads before even talking to them.
- Who is the decision-maker?
- What is the budget?
- What is the timeline?
- What are the objectives?
- Who are the stakeholders?
- What are the challenges?
- What has been done in the past?
- What is the preferred method of communication?
- How can you help them achieve their objectives?
- Do they have any objections? If so, what are they?
By having this information, you’ll be able to tailor your sales pitch specifically to them, increasing your chances of success. New Yorkers are tough customers, but if you know what you’re doing, you can make a sale to anyone. Just remember these NYC selling tips and you’ll be on your way to success.