“The Flamingo Advantage: How to Leverage Unique, Stay Relevant and Change the World” was written by Katie Hornor with the goal of encouraging Christians who own businesses to live out their unique vision and give their message with more confidence.
Katie Hornor (also sometimes misspelled “Katie Horner”) published “The Flamingo Advantage” July 2, 2022 and it quickly became Number 1 in Hot New Releases on Amazon. The book has proved to be so popular that it is now being offered as an audiobook, and will be released by Audible later this month.
To connect with Katie Hornor and find out more about the book, readers are encouraged to visit The Flamingo Advantage website at https://theflamingoadvantage.com/pink
“The Flamingo Advantage: How to Leverage Unique, Stay Relevant and Change the World” was written by Katie Hornor with the goal of encouraging Christians who own businesses to live out their unique vision and give their message with more confidence.
“It’s only through embodying your faith and vision – in your life and in your business – that you can serve those you are meant to serve,” says Katie Hornor. “Through my coaching programs, I help Christian business owners do business WITH God (as opposed to just “for” Him), so that they can serve more fully than they would if they were not inspired by their faith. I hope to spread the word further through my books, as well as this new version of The Flamingo Advantage, in audio format.”
“The Flamingo Advantage” sets its main focus on Katie’s mission, which is to raise up an army of Christian business owners who excel in their marketing and service to their people so that God’s glory can be revealed in the marketplace. By embracing their uniqueness and their role in God’s story, these business leaders will also see their businesses as acts of worship, enabling them to create lifestyles of influence, confidently present the messages they’ve been gifted, and make the impact they were created to make to change the world.
“Many readers, even those who have already read The Flamingo Advantage, will benefit from this new audio version,” says Katie Hornor. “My deepest desire is to encourage entrepreneurs to embrace who you are in Christ in order to do the work you were created to do.”
Katie Hornor has a background as a teacher with a Master’s degree in Education from Bob Jones University. She feels she was created to be a teacher but in order to provide true help to other business owners, she had to also learn online business principles, strategies and skills, including coding html, writing copy, the secrets of virtual communication, creating graphics, branding, client experience etc. She wanted to help Christian business owners do these things more successfully, better, and faster. To that end, she has created multiple courses and her signature Flamboyance group coaching program and higher level mastermind.
Katie Hornor understands that we all have varied learning styles and has hopes that the audiobook will serve an even greater number of entrepreneurs who have lived their personal faith and want to blend it into their professional life to make a bigger income and impact. She wants to reach those who have concerns about honoring God while still making money; many people of faith have some ambivalence about pursuing affluence. She hopes readers will understand that they can learn to leverage their gifts while living out their faith, because God created them to be unique so they can ultimately change the world for the better.
The flamingo theme of this book is a natural outgrowth of Katie Hornor’s previous books: ”Faith Like Flamingos,” “The Flamingo Biz Planner,” and “Faith Like Flamingos BOLD Journal.”
As Katie has related previously, “Becoming known for flamingos was a bit of an accident. We took a family trip to go see flamingos in the wild in Mexico, where we live, because there’s a place where they migrate to in the winter. As we were coming home from that trip, the Lord just kept giving me the object lessons that tied flamingos and entrepreneurs together so beautifully and became the basis for these books.
“You see, I don’t believe flamingos are conscious of how unique and amazing they are. They’re just there. They’re pink, out in the middle of this big expanse of blue and green, and none the wiser. And yet, to everything around them, they are quite outlandish. But they just accept who they are and go on doing what they were created to do, and good thing, too. The health of the world’s ecosystems depends on them.
“As Christians, if we would stop focusing on being scared of how unique we are or out of place we feel and embrace our uniqueness, allowing ourselves the freedom to just do what we were created to do, our entire world ecosystem would be better off. And that, essentially, is one of the big messages of this and my other ‘flamingo’ books.”
Those interested in learning more about growing their online businesses, the book, and author Katie Hornor may visit https://theflamingoadvantage.com/pink