(Newswire.net — May 9, 2013) Singapore, SG –WP Engine is an Austin-based web hosting company that provides WordPress hosting solutions to individuals and businesses across the world. Its main advantage is automating common tasks and resolving frequent issues that are usually handled manually by the website owners.
Founded more than four years ago, WP Engine now powers tens of thousands of websites. The growing number of clients, effective business strategy and technological upgrades have allowed the company to secure $1.2 million in investments from various sources, including Automattic, the company behind WordPress.
The Next Web recently reported on the possibility of WP Engine going public. The details of the potential IPO have not yet been publicly discussed, but there was already a mention of Bazaarvoice’s Heather Brunner stepping in as the new COO.
WP Engine has put a lot of focus on studying the latest trends in hosting and traffic optimization solutions to increase the performance and functionality of their clients’ websites. It markets itself as the best WordPress hosting provider and works hard to live up to that claim.
Phil Simon, the author of “The Age of The Platform”, reflected with the following words: “My only regret: that I didn’t move to WP Engine sooner.”
Roel van der Ven from SoundCloud also commented on the hosting platform’s ease of use: “At SoundCloud we were looking for a hassle free provider to set up our blogs at, which we found in these guys.”
The list of their clients includes HTC, foursquare, balsamiq and many other high profile companies that rely on WordPress to maintain their online presence.
Loading speed is a crucial ranking factor on search engines like Google, and websites that load faster also create a user-friendly environment that attracts returning visitors. They have made many technical improvements in recent months to increase it.
Another serious concern for sites that are running WordPress is the security issues that exploit platform’s latest vulnerabilities. Many shared hosting providers fail to keep with hackers who adapt to the changing security features, and their clients are forced to seek safer and more reliable hosting solutions like WP Engine.
The company has been trying to popularize WordPress as a viable CMS for ecommerce sites and online business ventures by providing improved protection against hacking attacks and regularly scanning their servers for exploitable vulnerabilities.
They have employed independent security consultants from SecTheory and Sucuri to implement their security baselines and perform penetration testing. As a result, their servers are PCI-compliant for transaction processing and customer data protection with rigid SSL encryption.
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Author:
Teddy A Jasin