(Newswire.Net — August 21, 2013) HUNTINGTON BEACH, CA — The cosmetics company Majic Beauty recently launched its new e-commerce site, www.eyemajic.com, where online shoppers can easily view and purchase the company’s products.
The revamped site offers easy navigation through the site, detailed product descriptions and videos offering application tips. In addition, a new “Beauty Blog” allows subscribers regular access to beauty, fashion and lifestyle articles. Consumers are also able to subscribe for updates on special offers and promotions.
Available for purchase on the site are close to two dozen varieties of the company’s signature EyeMajic Instant Eye Shadow, which is an application set that transfers eye shadow onto the user’s eyelids using a “heat transfer technology.” Application takes a mere ten seconds and can be done without a mirror, making it perfect for those on the go. The myriad of colors and finishes available provide a complete selection for all ethnicities and ages.
Online shoppers now can also purchase the Majic Beauty products through the websites of retail giants Target and Walmart, attesting to the high popularity and quality of the beauty supplies. They are also available on the website of the Michigan-based retail chain, Meijer. Target.com in particular has made news recently for its strong moves forward in its online cosmetics operations.
“We expect our EyeMajic products to be extremely successful in the Health and Beauty segments of each site and anticipate traditional brick and mortar distribution to follow,” said Majic Beauty CEO John Allan.
While expanding to an increasing number of online retail locations, the company also has a burgeoning number of cosmetics products. In addition to its EyeMajic Instant Shadow, the company also markets eyeliner, mascara, lip liner and lip gloss. The company has developed rapidly in the booming $35 billion industry.
As the company continues to grow and Majic Beauty’s cosmetics supplies – including the innovative EyeMajic line – gain more exposure through partnerships with such retail chains as Target.com and Walmart.com, the way women apply their makeup is changing.
Majic Beauty’s mission is to revolutionize the personal application of cosmetics, using today’s technology to make professional results fun, simple and thrilling to achieve. Eye Majic™ Instant Eye Shadow brand of eye makeup is produced on proprietary equipment designed by the founder with virtually all materials and packaging made from recyclable materials. Eye Majic™ Instant Eye Shadow is manufactured to meet approval for use in the U.S. by the FDA and by the U.A. in Europe.
Majic Beauty
www.eyemajic.com
Chino, CA 91708-9162
Telephone: (866) 967-2405
Email: EyeMajiccs@mfals.com
Media Contact: Natalie Moceri
Phone: 855-439-4686
Check Out Eye Majic YouTube Videos:
https://youtube.com/watch?v=VK64PiECQHA%3Flist%3DUUUeqJpQWZRnVYMr8dSbP5lA
https://youtube.com/watch?v=oyJ6G5ujwFg%3Flist%3DUUUeqJpQWZRnVYMr8dSbP5lA