Why Email Security Is an Asset for Every Business

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(Newswire.net — May 1, 2022) — According to Marketwatch, the email security market size was $ 4.2 billion in 2021, and that, “The global email security market is forecast to grow to$ 17.2 billion by 2030.” Not only does this illustrate the current size of the email security market, but its potential for rapid growth in the coming years. Businesses are looking for more ways to make their business operations autonomous, and are becoming more aware of the risks involved in utilizing the digital space. This is especially true for companies that operate almost exclusively online, through the optimization of remote work. The pandemic saw massive amounts of businesses transitioning to either remote or hybrid work models, and this heightened the need for email security and data protection services.

Echoworx, a prominent email data protection service, has recently released an email security report with the help of ForresterConsulting. The report, titled ‘Trends Shaping Email Security,’ details a comprehensive survey that enquires about email security satisfaction amongst organizations. 

Why Email Security is an Asset

Protect Important Data

It is incredibly necessary and important to keep company data confidential and private. This is especially true for companies that collect client information, and store this information on their systems. If there is a data breach, the company can be liable for the information that was released about their clients. This is in addition to the potential for company data being released, or even worse, manipulated. There are many forms of malicious attacks and data breaches. The most common is known as phishing. This is the act of sending emails claiming to be a certain person or company. This is done in order to manipulate individuals, or organization representatives, to reveal their personal information, such as their passwords and credit card numbers. The Echoworx report noted that “Forrester Analytics’ 2021 Business Technographics Security Survey found that 63% of respondents experienced a data breach in the last 12 months. Of those respondents, 31% said the breach was a result of an internal incident within the organization, and 18% cited a third party or partner as the source.” This is an important aspect of the research, as it illustrates the pervasiveness of data breaches, as well as the frequency in which this occurs as a result of internal parties. As a result, email security is an asset to any business that wants the utmost protection and security for their own data, as well as their client data. 

Client Trust

A consumer base that trusts the company they either purchase from, subscribe to, or receive services from, is very important to any business. This is amplified when consumers are required to entrust their personal data and information with that business. An incident of a data breach can create mistrust between clients and businesses, and can even prevent them from continuing to support the business. This is another reason why email security is an asset, as it ensures that clients can feel safe when providing their information. Especially if you are using Gmail since it is one of the unsafe apps to be used in sending email. So how do you send secure emails in Gmail and how do you encrypt attachments? You can look at several third-party encryption services that have stepped up to offer their own applications and extensions so users can properly send secure, encrypted Gmail attachments. It will also prevent any data breaches that could possibly infuriate a consumer base.

Echoworx

Echwork has created their report with Forrester Research to illuminate not only businesses, but consumers, about the importance of efficient email protection services. The report highlights how significant email security is to businesses, as well as areas where organizations feel their email and data protection is lacking.

Echoworx, as email security and data protection service, utilizes a SaaS model and email encryption to protect their clients’ data. The company states that their vision is, “ To protect the privacy of people and businesses throughout the world by making email data protection easier. Our primary and exclusive focus is providing organizations with secure email services.”

Final Thoughts

Email security is becoming more and more important as businesses turn to the digital space as their primary form of communication. Moreover, the rise in remote and hybrid work models has amplified the necessity for email security and data protection. This particular market is set to skyrocket in the upcoming years, and businesses need to get ahead of the trend and commit to protecting not only their own data but their clients’ data too. Email security is an asset for any business that does not want to run the risk of data breaches, or potential outcry from their consumer base.