(Newswire.net — July 2, 2014) Barrie, ONTARIO — Motivated by the prospect of adopting a fresh new approach to web design and online marketing, DS1 Design – a reputable web design firm operating in a number of targeted regions in North America – has recently adopted a more personalized approach to improve the success of local businesses through new services for web design, Barrie, Ontario, being the starting point of their endeavor.
Despite the success of large, national companies catering to the web marketing and design needs of large corporations, the local market is often overlooked, and small businesses are left to fend for themselves while being trampled on by competitors who have been in business much longer.
Having successfully managed a considerable number of local projects in the past, DS1 Design has created a fresh new strategy geared to offset this unbalance, bringing a more personalized set of services to improve the results obtained by smaller companies.
However, the company’s new plan is not solely based on improving the appearance of graphic design and web content. Their detailed approach also relies on a consistent step-by-step process designed to minimize the problems that many starter businesses have been facing when implementing on-site SEO, identity development and email marketing techniques in the past.
“We are aiming for closer connections with new and established local clients.” said DS1 spokesperson Alex Charlton. “Technology is slowly leading smaller companies to an inability in coping with the management of full web marketing strategies that would tie in with web design and content management. At DS1 Design, we want to bridge that gap, providing more affordable solutions for the whole package – including hosting, design, content management, SEO and marketing.”
Recent technological tendencies point to a future period of merging and integration between the technical aspects of designing and managing websites and the organization of promotional strategies for the enhancement of specific web pages’ performance in search engines and the prospect of drawing targeted traffic to improve local businesses’ leads and sales.
While previously the focus of successful internet marketing has been more on off-site methods for attracting more visitors and potential leads, today it seems that concepts such as SEO-friendly design have become increasingly popular and even crucial to the success of companies operating on the internet.
“Many still don’t realize the importance of combining SEO and web design;” – said Charlton – “especially in the case of local businesses that need real customers to find them online and walk through their doors. This is the essential goal of highly targeted local marketing, and the use of well-designed websites is crucial to this goal.”
When it comes to web design, Barrie companies have been lacking support from larger providers of development, design and marketing solutions in recent years. DS1 Design aims to fill that need in a direct and thorough approach by raising the standards of graphically enhanced websites, streamlined solutions for improved accessibility and navigation and detailed planning and management strategies for local businesses to improve their success through web marketing.
To learn more about the new local web design service please visit http://ds1designteam.ca/professional-web-design-service-barrie/
About DS1 Design
DS1 Design is a leading web design and marketing firm with operations in various areas within North America, as well as Ontario and British Columbia. Since it was founded in 2001, the company has successfully provided both local and national design, marketing and communication solutions for businesses seeking to connect with their target markets.