Connecting Travel, a new business-to-business travel news network focused on the Middle East, has expanded its reach into more of the Gulf Cooperation Council (GCC) nations.
Following a successful launch in May this year, the company is expanding its focus and is now offering content and business partnerships to clients across the UAE, Saudi Arabia, Qatar, Bahrain, Oman, Kuwait and India.
More details can be found at https://www.connectingtravel.com
The launch of their market growth project coincides with the global return to travel post-pandemic. It also aligns with the latest figures from Statista, which indicate that travel in the Middle East is anticipated to double in dollar terms by 2028 to a significant US$486.1 billion.
As the Middle Eastern travel market continues to grow, Connecting Travel wants to assist companies throughout the region to connect with a wider audience and thus increase sales and profits.
By using a simple, cost-effective platform, the company helps travel product suppliers to easily reach and influence key buyers.
Since its launch, the Connecting Travel platform has provided an emergent readership of industry professionals and interested travellers with travel news, deals, and tips. The platform has capitalized on a key area that was previously lacking in the GCC tourism industry, the provision of engaging, informative and industry-promoting journalistic content.
They have reported a consistent month-on-month increase in web traffic and are expected to reach 1 million visitors and page views by the end of their first full year of operation.
Catering to potential tourists and investors both within and outside the region, Connecting Travel promotes GCC travel and hospitality suppliers to all markets. It also creates a seamless ‘shop window’ for providers in the region and facilitates the growth of the GCC market share for international suppliers.
The site is available to all readers without a paywall in both English and Arabic.
Connecting Travel is a subsidiary of the long-established Jacobs Media Group, chaired by Clive Jacobs. The platform is continuing its expansion into more Middle Eastern markets, including the coveted cruise market, thanks to a first-of-its-kind partnership with CLIA.
A spokesperson for the company said, “We entered the market as we felt the Middle East region needed the quality of journalism and trusted content we have been providing since our launch in May, and our disproportionate traffic growth against established players in the market backs up these views. We want to lead the conversation, and we’re doing just that.”
The Arabic version of the site is available at https://www.connectingtravel.com/ar