(Newswire.net — April 2, 2013) Niagara Falls, ON — Pizza Pie Marketing, a full service marketing firm located in Niagara Falls, Ontario has released a new web application modeled on lottery gaming devices that is designed to increase sales and customers visits for local businesses.
The application, which is web based, can be used on the majority of smart phones and is designed to allow businesses to hold contests and promotions using a “Scratch and Win” model where participants virtually “scratch” their entry tickets to reveal a prize.
The app mimics corner store “scratch and win” lottery tickets where participants scratch-off a surface layer to reveal the hidden message indicating if they have won a prize or not.
The contest app was initially designed for restaurants and high volume businesses but is suitable for most types of small and medium businesses. It is a cost effective way for owners to increase repeat sales from their customer base by offering an entertaining way to present promotional messages.
Contests and promotions are designed based on the businesses’ needs and goals and provide both communication and “top of mind” awareness with current clients of the business. The entertainment value and novelty of this system makes it an effective marketing option.
Once they have created their contests, business owners can promote their event in-store with flyers, table tents, menu inserts or virtually by sending text and email messages to their lists. Also, links to the apps can be displayed on the web via their websites or social Medias.
Once the link to the application is shared with the customer, all is needed to access the promotion is a web enabled phone and an internet connection. Non-winning messages and small prizes are distributed instantly but main prizes must be confirmed by the contests’ management by text messages to prevent fraud and abuse.
About Pizza Pie Marketing: Pizza Pie Marketing is a full service online and mobile marketing agency specializing in pizza shops and restaurants, helping food service industry businesses develop strategies to acquire new customers as well as increasing the purchasing frequency of current customers. Led by Daniel Morel, Pizza Pie Marketing utilizes time-tested text and mobile marketing techniques as well as social media and web based marketing strategies and methods.
Pizza Pie Marketing
5982 Dunn St.
Suite35
Niagara Falls, ON L2G 7J9
Phone: (877) 675-9001
Email: info@ pizzapiemarketing.com
Web: www.pizzapiemarketing.com