(Newswire.net — April 25, 2013) Birmingham, Alabama — Online Marketing Solutions is pleased to announce that mobile marketing solutions are now available for businesses that want to increase prospective customer traffic through mobile devices. The importance of using knowledgeable professionals is undeniable for setting up and managing efficient and user-friendly plans focused on marketing strategies that work.
The Mobile Marketing Association defines the terminology as “practices that enable entities to communicate and to engage with the specific audience in a relevant and interactive way through the use of a mobile device or network”. The tools that are used to reach mobile users must meet standards of the major search engines when there is an interface.
The goal of mobile marketing plans are to reach a mobile savvy target audience that look first to a mobile device when searching for products, services or answers to queries. For businesses, mobile devices and applications offer a unique opportunity to engage with the target audience. Defining a marketing plan for this group is best achieved by professionals who have the tools and understanding of the audience sector and of the software designs that make using mobile devices easy.
According to Sharon Montague, a company spokesperson, discussing the topic in a recent interview, “Most individuals have their mobile devices within arm’s reach almost 24/7. They use it for searches and purchases all the time. Businesses that do not have a mobile website are at a significant disadvantage because their customers and their competition are on mobile devices.”
She continues, “If you are a business owner and you plan to be in business for a long time, a mobile website is no longer an option, it is a critical need. We have the skills and experience to put marketing websites and applications in place for customers of all types.”
Today, nearly one-third of adults in the United States own a smart phone of some type. Nearly one half of phone owners use the device to search for local information and more than 9 of 10 search locally. The effectiveness of mobile device searches in the restaurant industry is shown in the fact that the conversion rate for searches is at 90 percent, including 64 percent within the first hour following the search.
Learn more about how business owners can improve their mobile presence through mobile marketing applications by visiting the web pages at http://www.onlinemarketingsolutionsllc.com/mobile-marketing today. Members of the press and others who have additional questions about the content of this press release are encouraged to contact the company at the location described below.
Company Name: Online Marketing Solutions, LLC
Contact Telephone Number: (205) 433-9603
Contact email: info@onlinemarketingsolutionsllc.com
Website: http://www.onlinemarketingsolutionsllc.com/mobile-marketing
Summary: Online Marketing Solutions, LLC offers a comprehensive menu of choices to enhance marketing success rates using mobile devices. Knowledgeable and experienced personnel define existing statistics for clients and prepare a plan for improving the use of mobile equipment for market enhancement.