(Newswire.net — April 29th, 2013) Cambridge, UK — With a 158% growth in review sites and the trend for people to now use online to find what they need, it’s never been more important for a company to manage its online reputation. Many businesses of all sizes are totally unaware that they are losing potential customers and sales because of negative online reviews left by previous unhappy clients. These bad reviews can do damage for years if they aren’t managed.
In many cases a company only has bad reviews as they are completely unaware of the problem others think it will just blow over or can be countered with a special offer. They couldn’t be more wrong. Damage caused by a bad review can’t be overcome with a simple special offer.
Reputation management is now essential for any serious business as both customers and Google love reviews. In fact, 72% of consumers trust online reviews as much as a personal recommendation.“With such a huge number of review sites it is almost impossible to fight fires on each site so a better way had to be found. One that any business could use and so an automated solution was found that protects a company’s search engine reputation management by increasing the number of positive reviews while trying to deal with complaints before they become damaging bad reviews” says Tony Hetherington of P4 Publishing. “The system we use for our clients is simple, elegant and efficient letting business owners relax and focus on their business.”
It boosts good reviews through QR codes that smart phone owners love to use and intercepts any potential bad reviews with an email from the business that attempts to engage with the unhappy customer and solve the problem long before it becomes a negative review. P4 Publishing helps small businesses get the most out of being online through webinars, e-courses, tips, articles and the Boss software that combines the power of Google, Facebook, Twitter, Yahoo and more and puts the internet to work for business.
Any business owner looking to protect their internet reputation can click here to find out more about the automated solution to search engine reputation management or go to http://www.promotetheboss.com watch a free webinar.