Secrets of Successful Well Service Companies -

(Newswire.net — May 23, 2013) Calgary, AB — Many well servicing companies started out as small independent contractors. By focusing on safety, quality, great customer service and a marketing plan even when they were busy has allowed them to grow and prosper. Starting out with one well service rig or snubbing unit they didn’t hold back and say, “I’m so busy I don’t need any more work!” They forged ahead and grew their business, adding additional well servicing equipment, such as coiled tubing units, snubbing units, well stimulation services, oil well testing, gas well testing and more. They took pride in working hard and going the extra mile. Many of the largest corporations started with these humble roots and carry these same standards to this day.

As these progressive companies grew they knew that they had to retain a strong customer base. To do that they had to not only keep the customers they had, they had to add more. By adding more customers they could hire and train the most qualified crews in the business, buy and maintain the best equipment in the field and still offer competitive pricing.

It is imperative to understanding that brand recognition and a good reputation are important in maintaining company growth. Companies who claim they don’t “need to” advertise because they have achieved success without it, are clearly not telling the truth. They need positive word of mouth or social interaction to keep a positive buzz going about their business. This can quickly change in a tight economy. Managers get laid off, companies are acquired or sold, younger, hungrier companies offer better pricing and that connection can quickly be severed.

Waiting until things slowdown to market the products or services of your company could be the death of it. Smart well-service companies know this that is why they need to pro-actively market their services in good times and lean times.

“Oilfield Directory helps well service companies promote their products and services in a cost effective way. We offer a variety of company product and service categories to suit the needs of our customers. We list products such as: well service equipment, dynamometers, ignition systems, flame arrestors, flare tanks and services such as flare stack installation and maintenance, injection wells services, insulation installation and more.” explains a company spokesman.

Companies listed on Oilfield Directory offer the highest standards of: quality assurance, capability and reliability. Oilfield Directory is the ultimate oil and gas directory where members can post their videos and pictures to showcase their products and services to a global marketplace. Oilfield Directory is proud to showcase companies like Trican Well Service Ltd. (TSE:TCW), Halliburton (NYSE:HAL) and Total Energy Services Inc. (TOT:Toronto) to name a few.

Besides providing an oil and gas company directory oilfielddirectory.com offers members free use of the righelp.com website that helps them find qualified personnel to fill job positions. Users can download the free app for righelp.com at the Apple store. This easy to use job board app is a must for job seekers and employers alike.

One piece of good advice for new and established companies: advertise before you slow down; otherwise you may not be able to advertise properly, and all the hard work and effort you put into your business can be lost very quickly.

OilfieldDirectory.com has been helping oil and gas companies market their products and services in a cost effective manner since 1996. They can help you retain the customers you have and gain new ones to grow your well service or other oil and gas business. By keeping your business at the forefront of your customers mind they won’t want to look anywhere else.

Media Contact Info:

Oil and Gas Directory – Oilfield Directory Publications

10301 104th Street Edmonton, Alberta T5J-1B9

Phone: 780-701-7282

sales@oilfielddirectory.com

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