(Newswire.net — June 4, 2013) Denver, CO — “Successful SEO from here on out will require an entirely different strategy. PR, quality original content, social media engagement, and websites that adhere to strict coding policies, along with other requirements will be the new SEO to get page 1 rankings and traffic sent from Google. This may sound complex, however, there is more to consider in the new Panda Penguin Real Time world,” Sherrie Chastain states.
“Google will also analyze what is happening to the traffic it sends to the websites. If Google feels that the traffic is not receiving what it wants, or what the promise that was made from the text that was displayed in the search results where the traffic originated and clicked on, then Google will move the website down in the search results so the website will receive less traffic. Basically Google will reward the websites that are playing by the rules,” Sherrie Chastain explains.”
“The Internet had become a compilation of so much information, Google knew it was time for an environmental cleanup of the web. Their new ferocious algorithms that would search out and detect websites that were not providing what Google felt the searchers are looking for, were named Panda and Penguin. These algorithms only ran every few months in the beginning, then the updates began coming closer and closer together. Many website owners noticed considerable drops in their website traffic. Now Google has announced the Panda ~ Penguin algorithms will be real time, constantly searching out websites that are not playing by Google’s rules, which will make it virtually impossible to tell if your website got hit with a Panda ~ Penguin penalty!”
“The real problem is the mindset,” Sherrie Chastain reveals, “because many people are blaming the algorithms, when they should really be analyzing what the algorithms are trying to teach them. These Panda ~ Penguin algorithms were created to find websites that would provide searchers who are typing their desires into Google’s search bar, with exactly what they are looking for. Websites that understand and take advantage of this real time Panda ~ Penguin world will come out on top by receiving page 1 rankings in Google search results.”
Sherrie Chastain continues to reveal information about ranking in the Real Time Panda ~ Penguin world by stating, “To create additional confusion, Google is providing you with personalized search results that are geared towards your past search patterns, geographical location, and other information that Google has been quietly gathering about you for some time. Traditional SEO for a website would place the website in a certain spot under a particular keyword, and everyone would see the same result no matter where you are located or what your past search patterns were. Google uses the information gathered about you and provides search results that are targeted specifically for you. There are ways that Google provides you to stop or hide these personalized results. However, there is no way of really knowing that what you see when you type something into Google’s search bar, is exactly the same as what someone somewhere else will see when they type in the exact same search phrase.”
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