(Newswire.net — July 10, 2013) Denver, CO. — Many times there is very interesting information that is part of an industry that the average person does not know. This is the type of information people like to hear about an industry or business, and should be published on a company blog. Dig back into your company’s history, and the history of your industry to come up with interesting, unique content that will intrigue visitors.
A lot of times businesses receive the same questions over and over again. These questions can be answered in a blog post. Make the question the title, and the blog post the answer. This will help the search engines to rank it properly on the search engine results pages. People will type in the question, and your answer will pop up. Just add a link to your sales pages or something relevant in your blog posts, and you have increased your website traffic with people that may become customers.
You can make blog posts about the inner workings of your company, special events, and other behind the scenes company activities. Uses a blog to educate prospects and customers. The success of your blog, and the amount of traffic it receives will depend upon the quality and uniqueness of your content. You can use your blog to reinforce your status in the industry as an expert, and can easily position yourself as an industry leader through your published content.
The most important thing to remember, is to blog consistently. At least 3 times per week add something to the blog. The post does not have to be big, or time consuming, it just needs to be quality and relevant. You should know your industry well enough to make blog posts from the information in your head. Just think about your customers, and the questions they have. Then try to answer these questions with your blog posts.
Sherrie Chastain
Prosperity Consultant
helpshere@gmail.com
http://goo.gl/wmwHD