(newswire.net–August 3rd,2013)Newcastle NSW–Fresh as Fresh, one of Newcastle first door to door fruit and vegetable home delivery services celebrates 8 years of online operation by extending its produce lines to include meat, cheeses, seafood and even pre prepared meals.
Established more than 15 years ago as a family owned and operated door to door fruit and vegetable delivery service, it was the first in the Newcastle region to offer online ordering.
“The vision was always about delivering farm fresh quality produce to the doors of Newcastle residents at an affordable price” says Manager of Fresh as Fresh Shaun Lewis.
Like many turn of the millennium small businesses, Fresh as Fresh found themselves at a crossroads back in 2003; to keep travelling down the traditional service-delivery path or to jump head long into the ever-growing online environment.
Of their decision to go digital, Lewis says “we were simply responding to feedback from our customers back in 2003, to make ordering easier and less time-consuming and we have been doing that ever since.” Shaun admits that their product line has increased 100% from 250 to more than 500 in the past few years as the demand for a wider variety of products has grown.
When asked about competing with the likes of Coles and Woolworths, Shaun believes that it is a combination of the personal touch and the exceptional quality of their product that sets them apart. Shaun simply says “we have a very different customer base to the big end of town.”
About Fresh as Fresh
Fresh as Fresh is an online home delivery fresh produce business. Delivery areas include all of Newcastle extending North to Tea Gardens, South to Murrays Beach and North West to Singleton. Consumers may order up until 11pm the evening before delivery, in most suburbs.
Freshasfresh.com.au
0412862300
Media Contact Name: Shaun Lewis (Manager)
0412862300
Author: Karissa Lewis