(Newswire.net — August 6, 2013) Las Vegas, NV — ReplacementWindowsLasVegas.org – the number one website for replacement windows in Las Vegas, NV recently received a complete overhaul. The new look and feel includes a slick image slider on the front page and a professionally created animated videos on interior pages. The results of these changes have been surprising.
Pro Replacement Windows Las Vegas was created by Eric Haaranen in late May of 2013. The purpose of the site is to attract search engine traffic, to educate visitors on the benefits of new replacement windows and to generate qualified sales leads for Haaranen’s client – a supplier and installer of higher-end replacement windows.
Conventional wisdom dictates that Google does not often rank new websites and that it prefers to list older, more established websites in its top ten rankings – especially for more highly contested search terms like replacement windows. However, Pro Replacement Windows Las Vegas seems to be the exception to this rule as it is currently holding down two top ten listings for two very competitive search terms.
According to Haaranen, this is not all that unusual at all. As the owner of Elite Sales Leads, Haaranen builds these types of sites on a daily basis and is accustomed to seeing his sites rank well and rank quickly. “If I’ve built a site and promoted it and it isn’t on the first page of Google within a month I need to go back and review my work because I would have done something wrong,” says Haaranen. “Otherwise, I fully expect my sites to be on the first page and generating leads.”
The next question was regarding the purpose of the makeover if the site was already ranking well for “replacement windows Las Vegas”. “Just being on the first page of Google doesn’t mean very much if your site isn’t converting visitors to sales leads,” explains Haaranen. “We noticed that the site was getting traffic but not a lot of phone calls were coming in. This told us that we needed to upgrade the site.”
Apparently, the upgrade worked as the number of leads coming in off the site are now nearly three times what they were prior to the changes. “There are a few good lesson to be learned here,” Haaranen reflects. “Marketing results should always be measured and there is always room for improvement. In this case, our site became three times more profitable because we were paying attention to our numbers. Everyone with a website can do the same.”
Known at the Honest Marketing Guy, Eric Haaranen provides online marketing services to clients looking to buy sales leads or marketing services offering a high ROI. He can be reached by calling 1-604-800-1796 or by visiting http://HonestMarketingGuy.com.