Toys Deals Poised to Dominate Black Friday – Predictions Announced

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( — September 17, 2014)  — Toy deals are always one of the big holiday attractions and a top Black Friday purchase and last year proved to be the biggest offering yet. There were more than 5,300 advertised Black Friday toy deals (4,500 in 2013) and 2,700 deals less than $20 (866 in 2013). With an ever increasing number of models, playsets and bundles, consumers saw more choices emerge from some of the bigger branded toys like Skylanders, LEGO, Mega Bloks, Monster High and Hot Wheels. The result produced some of best toy discounting ever, especially on older toys and board games.

This year’s crop of new toys born from blockbuster kid’s movies and video games like LEGO, Disney’s Frozen, Transformers and Teenage Mutant Ninja Turtles dominate Black Friday PREDICTIONS for the hot toy deals. Black Friday LEGO deals and Disney Frozen deals, alone, will be overwhelming for parents to sort through. Expect deep discounts up to 40% off top branded toys from Mattel, Fisher Price, Vtech and Hasbro as bigbox stores like Walmart, Target and Toy R Us compete for holiday gift seekers. They’ll also see deep clearance pricing on last year’s best toys like the Furby Boom, Razor scooters, Skylander Starter packs, Nerf Hail Fire and Doc McStuffins playsets. New children’s tablets will be very affordable as the new LeapFrog LeapPad3 lowers under $100 leaving the LeapPad2 available for under $40.

To read the full 2014 Black Friday Predictions and review of the Top 10 Toy Deals from 2013, visit FatWallet Consumer News Trends.
About this Series:  Black Friday Deals Recap and Predictions is an in-depth series from reviewing the top stores, brands, products and deals from the 2013 holiday shopping season and includes Black Friday Predictions for 2014. Series content is based on 2013 sales and shopping activity from FatWallet’s Black Friday Ads (and Mobile App: iOS/Android) which featured 37,000 deals, 7,000 Doorbusters, 13,000 deals under $20 and +110 retailer ad flyers (including specific Thanksgiving Sales and 2013 Cyber Monday Deals).
About FatWallet: As the preferred online resource for millions of savvy consumers, FatWallet rewards consumers by providing cash back on purchases while also providing access to thousands of coupons, discounts, and promotions at over 1,500 retailers including eBay, Best Buy, Walmart, and Amazon. FatWallet members have earned more than $50 million to date. The much celebrated FatWallet forums represent the pulse of an evolving online marketplace where savvy shoppers gather to share and learn.