(Newswire.net — December 15, 2014) Las Vegas, NV — On Tuesday, December 16th, McKay Allen will host a LogMyCalls Webinar on the subject of retargeting. The speaker of the event will be David Moceri. Mr. Moceri is the CEO and co-founder of HeyGoTo Marketing & Social Media.
What is Retargeting?
Retargeting is a method used by savvy website owners to create returning customers. With this, visitors who leave a website without buying anything will see advertisements for that same site when they go elsewhere on the Internet.
Seeing these ads remind the viewer of the original website, and they will be more likely to return and purchase a product. The ads can even be designed to remind viewers of particular pages or products that they saw.
Retargeting has proven itself as a very effective tactic. However, it’s only used by around 20% of Internet marketers. Mr. Moceri aims to raise that number.
Using Retargeting
In this webinar, Mr. Moceri will explain how marketers can use retargeting to help their clients increase their conversion rates. The webinar will offer advice on how marketers can set up a retargeting campaign, and explain why it’s become so critical.
As retargeting becomes more common, marketing firms need to adopt it in order to stay competitive. This webinar is designed to help those who wish to learn more about this strategy, and to utilize it themselves.
Webinar Information
This webinar is part of the LogMyCalls series. This is a bi-weekly series that discusses the best practices and strategies for Internet marketing. It has featured many prominent guests. As the owner of HeyGoTo Marketing & Social Media, Mr. Moceri has considerable firsthand experience with the subject.
Those who are interested in attending the webinar can sign up for it online. It is scheduled for 2:00 PM, Eastern Time. Please note that space is limited.