(Newswire.net — January 1, 2015) Sedona, Arizona — Source Media Group, LLC, an industry leader in online and reputation marketing is now offering Pay Per Click services to local businesses in Sedona, AZ, Albuquerque, NM and Shreveport LA. Their Adwords management service gives local businesses the peace of mind that every aspect of a PPC campaign is taken care of. The SMG team optimizes Ad objectives, campaign set, and campaign management regardless of the Ad size or spend giving flexibility to small businesses.
Some of the key PPC services Source Media Group offers their clients are:
- Review of Competitors Google Adwords – The SMG team looks at what competitors are doing or not doing to put their clients in the best possible PPC position
- Mini Audits of existing Google AdWords Account – This is an external view of a client’s Adwords account that helps the SMG team to determine which current Ad is performing the best practices and important Google updates are implemented
- Full Audits of a client’s Google AdWords Account – This is an in depth view of the Adwords account which exposes whether or not best Google practices, latest features, and business strengths are being maximized
- Managed Pay Per Click Marketing Services – Source Media Group utilizes a proprietary marketing systems to assist their clients to touch more new customers “when” and “where” they are looking for a particular business.
Here are some of the management actions the SMG Team uses:
- Extensive keyword research and selection for both target keywords and negative keywords
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Daily alert system to ID unexpected campaign behavior with management response
Call tracking from the Google Ad -
Testing for the best keyword performance and change keywords for maximum effectiveness
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Quality score tracking and improvement
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Remarketing to continue displaying client’s Ads “follow” prospective customers to see Ads over and over agin
Reporting – Once set up, SMG will leverage Google’s reporting along with their data analytics to show clients what is being spent when, at what time of the day, by what type of platform (Desktop, smart phone, or tablet).
The Source Media Group system is a complete marketing system unlike other online cookie-cutter campaigns. In short, SMG has created a cohesive marketing system that gives their client’s business the leverage to grow their audience, build trust, deliver value, and ultimately get more customers.