(Newswire.net -- July 7, 2015) Huntington Beach, CA --Roland Frasier, a financial expert and acknowledged marketing leader, was recently featured as a principle speaker at UnGagged London 2015, part of the Ungagged series of conferences around the world. The next event will be Ungagged Las Vegas, to be held in Nevada on November 9 through 11, 2015.
Frasier, as seen at http://www.ungagged.com/Roland_Frasier.html, offered a number of tips and tricks for those who want to see an increase in their web traffic and profits. "Most of the advice out there on Internet marketing is downright deplorable," notes Frasier, the author of Asset Protection for Everyone. "Much of their advice not only will not yield results but may actually cause problems for you, getting you kicked off Google and other search engines for bad practices."
The key, Frasier notes, is that most businesses must think in terms of direct rather than mass marketing efforts. "Mass marketing is only attainable for the 'one percent," the giant companies that can devote huge budgets and years of time and development to branding," he says. "When small companies start to think about branding, they get nervous and try all sorts of 'tricks' that can have a negative effect on their companies." Instead, Frasier notes, it is important to have solid direct marketing strategies that allow businesses to respond to their customer base on their own terms. "It may mean social media, email or web-based marketing, but no matter what you choose, it should be based on real, measurable data."
For more information on Frasier and his appearances at the UnGagged series of seminars, see the website.
About Roland Frasier: Specializing in negotiation, copywriting, marketing strategies, mergers, acquisitions and exit strategies, Roland Frasier is one of the principals of Idea Incubator and Digital Marketer.
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Idea Incubator LP16400 Pacific Coast Highway, Suite 218
Huntington Beach, CA 92649