Facebook Earns on Breakups

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(Newswire.net — February 9, 2017) —Facebook has about 1.7 billion users. They post statuses about their private and business successes and failures, about their children, education, new romances, breakups and divorces.

All of which Facebook uses to make money. 

For example, this social network uses the broken hearts of its users to send them targeted marketing campaigns from companies.

By using algorithms which monitor the behavior of users of the largest social network in the world, Facebook directs selected clients just to your profile in order to achieve better marketing earnings.

Also, when somebody announces that his or her relationship is over, this person starts visiting Facebook more often than before. 

The researchers said that three-quarters of Facebook users are addicted to social interaction with friends and family when they want to make up for the time they had spent with their ex-partners instead.

Thus, the use of Facebook significantly increases, up to four times more, in the days following the breakup.

The point is that Facebook encourages companies with which it cooperates, to bomb their brokenhearted users with commercials. The companies offer them products and new experiences that they missed while they were in a relationship, or that they weren’t able to do because of their partner.

And that is how Facebook becomes one’s personal advisor, an online friend that offers tourist trips and similar actions which need to be paid for, but are a good helping tool in overcoming a breakup easier.

Some research show that sales of travel arrangements increase 25 percent after breakup statuses are published on Facebook. 

Therefore, if you end up being single, and you feel sad because of that, do not try to find consolation on social networks. Instead, spend time with real friends and family in real time, and your heart and your wallet will thank you.