How to Fuel Business Growth Through Innovation

(Newswire.net — June 5, 2018) Conway, AR —  Jeff Standridge and his team of Innovation Partners advanced entrepreneurship and innovation to the next level with the launching of his books The Innovator’s Field Guide and The Top Performer’s Field Guide this past month. These guides give founders, business owners and investors fresh and relevant, bite-sized ideas and stories to spark innovation and creative improvement within their businesses.  Private equity funds, portfolio companies, solo practitioners, and even large organizations have found these field guides relevant and useful in their efforts to drive profit growth and execution effectiveness.      

Out of roughly 7 billion people worldwide, 400 million are entrepreneurs. These statistics mean that 1 in 18 people own a business. Small businesses and entrepreneurs create 85 percent of all ‘net new’ jobs in the US today. By any measure, these people are the lifeblood of the economy.

Dr. Jeff Standridge, of Jeff Standridge Innovation Partners, launched two #1 best-selling books recently to give these change agents a field guide to support their needs. These guides contain blueprints for entrepreneurs to drive their business ventures, providing a clearer path to success.

“Innovation isn’t just about doing,” says Standridge, “It’s about THINKING and DOING in harmony with one another. Unfortunately, the pressures to create, to launch, to run fast often get in the way of deep, true exploration. We don’t explore the world around us (including our own habits & behaviors) for possible innovations. We don’t question our leadership of others. We don’t ask ourselves whether we are headed in the right direction. We don’t honestly assess our own individual performance. As a result, we don’t achieve what we could otherwise.”

There are books in the marketplace that teach the disciplines of innovation, processes of entrepreneurship and the methods of organizational change management. What doesn’t exist is a guide for the PERSON who’s leading these innovations. The Innovator’s Field Guide touches on those disciplines, processes, and methods, it also does so through the lens of the person executing them. The Top Performer’s Field Guide builds on that foundation to help the reader develop sustained top performance in any setting.  

Dr. Standridge spent almost three decades focused on his intense study of top performance and has worked in numerous countries across five continents. His company consults and trains businesses and their owners to produce sustained results in the areas of leadership, profit growth, strategy, innovation, and organizational effectiveness. 

Tod Greer, the CEO of SpotRight Inc. said,“I have worked with and around Jeff for over a decade. Jeff is a tenacious business leader and attacks challenges with a serious, thoughtful, innovator’s mindset. Equally important, he is an expert at the “human-factor,” which can completely undermine an academic approach to problem-solving, and he interlaces his understanding of psychology and sociology with his many years of practical experience to produce results.”

Forward-thinking entrepreneurs, innovators and change agents who not only anticipate future challenges but who also take proactive steps to overcome those issues become the break-out leaders of tomorrow. Free Strategy Sessions with Dr. Jeff Standridge are available to qualified entrepreneurs, innovators and change agents who see the need for support, who want to explore a creative “think tank” to create real improvement, and who have the passion to make a difference.  

Visit Dr. Jeff Standridge Innovation Partners website for more information and get hold of his book The Innovator’s Field Guide to understand more.

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