(Newswire.net — June 11, 2019) — More and more shops switch to the new platform for running a business – Instagram. The number of its users – potential clients- exceeds 1 billion. So it’s high time to start a business on Instagram if you haven’t done it yet. But for those who have already сreated an account on IG, the question arises: how to attract more people and boost sales without spending thousands of dollars. There is the answer – automation tools. What is that and how to use it to get a real result? Read till the end to learn!
What is an automation tool?
An Instagram automation tool is a service developed for the automation of the marketing activity on Instagram. It aims at the enlarging your audience numbers and maintaining the high rate of its involvement.
Algorithms of such tools make it possible to automate all the promotional process within limits set by Instagram. That provides the full security of your account.
In addition, the principle of mimicking real human behavior, according to which the tool is operating, provides quality promotion and fast results.
How to use it to gain the best results?
Configure targeting settings
Every marketing strategy and promo campaign start with targeting setting. As a business owner, you should clearly imagine who is your client, buyer, customer. Working with the automation tool does not differ.
The precise targeting is provided by the automation tool with the help of:
- Hashtags. You need to analyze your target audience thoroughly. What hashtags does it use? For instance, even you sell mugs, probably your audience uses #teacup #caffeine #instacoffee #coffeebreak #tealover #coffeegram #teaaddict #greentea #nutrition #teapot #tea.
- Location. IF for your business, it’s vital, point out from what place should IG automation tool should look for your potential clients.
- Usernames. Do you have competitors? I’m sure you do. Well, it has the sense to try to attract their audience. You can do that by specifying their usernames
- Gender. If your business is oriented strictly to either male or female audience, it’s essential to set the targeting accordingly.
- Language. Narrow down the targeting by using the language filter.
Put Like and Follow bot into action
Start attracting first followers by using one of the most efficient tools for promotion on Instagram – mass liking and mass following. Applying automation to this process, you increase the stream of new likes and followers in much larger quantities. The concept is the following: you like posts of your TA and follow their accounts, they do the same in response.
Some tools offer an advanced auto-likes feature which allows liking not only posts but Feed and Comments of your Target Audience. It increases the chances to get more followers.
Unfollow some
When the number of people you follow becomes high enough to make people doubt the methods of promotion you use, switch on the function of auto-unfollowing. With it, you can unfollow those not mutual users or everyone.
View Stories
Viewing Stories is one of the methods of drawing attention. Like any other people, your TA appreciates when someone watches their Stories. Do not miss the chance to please your potential customers with one more view from you.
Comment on posts
Leave your most pleasant comments ever under the photos of your TA. It’s friendly, it’s engaging. Please, write good ones, not too advertising and unnatural. Make a couple of samples, and the automation tool will do its work.
Seeing such comments, users will not only pay more attention to your profile but will tend to trust you and your brand more. That way, you make them more loyal. And a loyal follower is a loyal shopper.
Send Direct Messages
Create a personal touch with your followers using automated Direct Messages. You can send your special offer, notify about sales or giveaways, invite for some meetings. DM has become of the major tools for direct sales, not using it for the sake of your business is nonsense. And not using a special tool to make the process automatic is an irrational decision which will cost you much.
Find the most relevant hashtags
I think there is no need to persuade you to use only relevant tags for your posts. No need to use such popular tags as #instagood #love #photography #follow #photooftheday #instadaily if you run a serious business.
Find a reliable hashtags generator to provide yourself with suitable hashtags in a matter of seconds. Such a perk of an automation tool can search for hashtags by your photo, URL, and a keyword. In the result, you will see the lists of hashtags grouped by the relevance and frequency of use. Just pick the ones you like, copy and paste.
And lastly, do not be afraid of experimenting, business is about finding new ways. I hope that my arguments seem feasible to you, and you will make some use of Instagram automation tools.