(Newswire.net — July 15, 2020) —
It might surprise you to know that social media first emerged in the mid-19th century, when the US began to use the telegraph to communicate over the vast distance of America, and while the telegraph was very basic compared to the level of communication we enjoy today, it was cutting edge at the time and allowed people to communicate.
In the 1960s, ARPANET, the Advanced Research Projects Agency Network was formed and it was the first network that eventually became known as the Internet. This introduced TCP/IP protocols that allowed for data to be transferred on a network, and in the 1970s, we saw the electronic Bulletin Board System (BBS), which were set up in most states in America.
Developing Technology
Social media platforms owe their development to high-compression algorithms that allow high resolution images and video to be transmitted on the Internet, and as digital imaging tech improved, this empowered social media platforms to share a range of digital content.
This is the real giant of the social media platforms, which was founded by Mark Zuckerberg in 2004, as a platform to allow Harvard students to keep in touch. While there were other social media platforms starting around this time, Facebook was the only one that continued to grow, and today, there are literally billions of Facebook users worldwide.
Social Media Marketing
Perhaps the most powerful of all the digital marketing tools, social media platforms offer businesses great exposure, and let’s say that you had a business like https://grocorp.net.au/, a leading Australian supplier of classroom furniture and learning resources, well social media can reach potential clients, and the same applies to every industry. Every business should have social media accounts, and it is important to regularly post quality content on all aspects of your chosen industry, and creating accounts with Facebook, Twitter and Instagram is certainly a start.
Social Influencers
These are the trendy people that have millions of social media followers and they might have already been celebrities in their own right, or some became well-known thanks to social media. Reputations can be destroyed in seconds when posting on Facebook or Twitter, indeed, many actors and musicians quit social media, due to a silly post that they later deleted.
Keeping you Informed
One of the great things about Facebook, for example, is that you get to see what your Facebook friends are doing with their lives. You might have friends in all parts of the world, and because you have made the ‘friend’ connection, you see their posts on your Facebook feed. The ability to upload hi-res video and post it has really empowered people, and Facebook have now introduced real-time face-to-face video call facilities and that allows you to have a real-time conference with anyone.
Social media continues to evolve and the ability to share information instantly, means that important news can go global in a matter of a couple of minutes, something that has revolutionised the way we live.
Social media has helped long-lost friends find each other after years and years, plus the platforms have been responsible for finding missing persons. Where will social media take us? Only time will tell.