Small Business Marketing During The Holidays Lead Generation Report Launched

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Content marketing strategist Scott Hall announced that a new report is now available for small businesses looking to increase lead generation and sales during the holiday season.

Scott Hall, a digital marketing expert based in New York, announced the launch of a new report on how to market one’s small business during the holidays. The report includes a four-step guide for drafting a highly effective holiday marketing manifesto.

More information can be found at

The newly launched report by Scott Hall aims to help small businesses increase their visibility online and promote their services and products more effectively during the holidays.

For many businesses, holiday sales often make up more than 20% of annual income. However, most small business owners find marketing during the holiday season overwhelming and very difficult.

The new report by Scott Hall offers a four-step guide for businesses looking to amplify their marketing initiatives during the holiday season.

As a first step, the report recommends that businesses look at the holiday season from their customers’ perspective. This will help them identify when is the most appropriate time to market their business, as well as which holidays hold particular value for their customers.

Next, the report explains that it is essential to make one’s customers feel special in order to stand out from the competition. Small businesses should thus invest in holiday marketing campaigns and make their communication as genuine as possible.

In addition, Scott Hall recommends identifying the products and services that will make one’s customers happier. This will help them create a strong value proposition for their marketing campaigns and attract their ideal customers more effectively.

Finally, the report notes that businesses should pay particular attention to which channels they are using for their seasonal holiday promotional campaigns. For example, one’s website, Newsletter and social media platforms like Facebook, Instagram, Pinterest, and Twitter can be an excellent option to reach one’s target audience and track performance.

Scott Hall said: “If you want to make this a revenue-generating time for your business and not one that unnecessarily blasts your budget, focus on selecting the most relevant holidays for your holiday marketing initiatives.”

Interested parties can find more by visiting the above-mentioned website.