Follow These Proven Ways to Increase Traffic to Your Website

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( — November 8, 2020) —

Why do you need more website traffic?

The traffic on your website is a major factor that drives your business or website towards growth. It’s simple, more traffic is equal to more visitors, and more visitors is equal to more opportunities. Moreover, your website traffic gives you the insights to your marketing campaign, your adience, and their interest. More website traffic can bring in more leads, more sales, increase conversion rate, improve your SEO ranking, and get you more insights. That is everything necessary to drive your business towards escalation. To reap these benefits, you first need to find ways to drive quality traffic to your website. Here are some proven ways to help you increase your website traffic.

Create your Business listing on search engines

Optimized business listings on search engines are proven to generate almost 7x more traffic to your website. These listings should link to your website directly. An optimized business listing is likely to bring your website over on search results when someone searches for relevant terms related to your website. This is a great way to get organic traffic to your website and these visitors will most likely be the ones who are interested, being potential long term users.

On page SEO

On page SEO is a long terms and passive way of bringing traffic to your website. The key to good on page SEO is content. Producing high quality content that is being searched for is a major part of on page SEO. Using search terms as keywords and writing good, concise meta descriptions are also included in on page SEO. Besides this, the relevancy of the page, the structure, and the performance are also critical to your page’s ranking in the search results. On page SEO is another proven way to increase traffic to your website.


There are numerous ways to advertise your website and they just keep increasing. However, there are some proven ways that are sure to get you more traffic when used effectively. Let’s go through some of the best ways to advertise your website.

Social media ads

The first one is social media advertising. People are active on social media and consume a lot of content daily. When they see something on a social media platform, they are more likely to engage with it. With dedicated pages for different communities and interests, you can advertise your website effectively on social media. Target the audience and demographic that you want, target the locations that you want, in short, you can choose to target the audience based on a number of filters. This way, your website reaches out to people who are most likely to be interested in it, increasing engagement and traffic to your website.

Search engine ads

Search engine advertisement can be thought of as equally effective or maybe even more, but the reason we mentioned social media first is more user engagement. Keeping that aside, search engine ads work very well when you target the right keywords and queries. Basically, you can pay for a search engine ad that directs users to your website and target keywords and search queries, and other optimization options. When people search for those keywords and search queries or similar, your website ad will show up on the top of the search results, giving it more visibility and focus. This type of advertising is an amazing way to drive more traffic to your website from visitors who are already more likely to be interested.

Other than these two methods, you can also use banner ads that go on different websites, probably websites where you can find people who would be interested in your website as well. Retargetting your ads also works for great for bringing people who visited your website at some point back and turn then into regular users. Apart from that, you can buy website traffic to bring in more visitors. However, it’s a tricky thing. Los quality bot traffic can hurt your website’s search engine rankings. It is crucial to choose a provider from whom you can buy quality traffic which is real and not spammy.

Online directories

Online website directories and review websites are also a great source of increasing your website traffic. There are a number of such sites that are completely free, where you can submit your website listing. When you get approved, keeping your profile on these websites updated and getting more positive reviews will get you more traffic and increase your overall website ranking.

Building backlinks

Another important aspect to getting more traffic and visibility is building backlinks. Backlinks are links to your website that are present on other websites. Having your website linked in other similar websites or from industry influencers help you bring your website in front of a larger audience. This also improves your site’s overall search rankings. Search engines check for backlinks to websites and when yours increase, your site will be considered more trusted. This helps you increase your traffic in two major ways. First, from the places where your backlinks are placed, and second, by bringing your website higher on search results. A great way to build good backlinks is guest blogging and forums related to your website’s niche.

Build and improve your online presence

Your online presence will be mainly on social media platforms, forums and online communities relevant to your website’s content, and video platforms.

Find forums and online communities related to your site’s niche and be an active member. Engage with the audience and link them to your website when you can. Make sure it adds value to them otherwise your would come off as someone who just wants to advertise their website without any real contribution.

In a similar way, build a social media presence by creating official pages for your website and engaging with the followers. Unique and relatable content posted with relevant hashtags will help you reach out to more audience and build a strong social media presence. Link your website in the profile and a large number of people who like your profile will definitely check it out, increasing your website traffic and potential long term users.

Remember, only one of these methods won’t get your very far. Use all these ways and any other that you see fit smartly to build your site’s ranking and increase the traffic.