(Newswire.net — January 7, 2021) — Today, hashtags play a very important role in all social media platforms. You will greatly benefit from it, especially if you are into doing real-time marketing campaigns. If you want a lot of traffic and sales, you need to look for the right moments to sway the attention of your audiences to your products, services, website, or brand. In this case, you can use popular hashtags to deliver relevant content to the right audience.
Of course, hashtags provide a lot of different advantages and can be used to categorize different topics and posts on social media. If you use them correctly, your page can attract higher traction, audiences, engagement, followers, likes, and maybe even new clients.
How to find the right hashtags for your page?
If you are looking for ways to find relevant hashtags for your content, you can make use of the following methods:
Look for trending hashtags on Twitter
One of the best ways to look for relevant hashtags is on Twitter. You can spice up your Twitter posts with some hashtags to increase your reach, impressions, and even followers. After you can find the right hashtags, you can add the two most relevant ones to your post. This is because Twitter posts with more than two hashtags showed 17% lesser engagement.
Use external tools
Another source to look for new and relevant hashtags is to use tools that will provide you with popular hashtags based on your location. With this, you will get better localization and more accuracy.
There are many tools that can provide hashtags based on location. Most of them are easy to understand and use and will offer you geo-targeting topics, based on what you are looking for. Whether your brand is local, national, or international, these tools will provide your business with context and awareness. One of the best tools for the job is Task Ant, which is used by professionals all around the world.
Visit the Explore Page for trending hashtags
When it comes to looking for hashtags on Instagram, you can start by going through the Explore tab. Here, you will find a collection of posts that are shown to you based on your followers, following, and likes. You will also find content and pages followed by your fans and people with whom you share similar interests.
All you need to do is go through the posts that hold some relevance for you and similar to what you want to share. Then, take a look at the hashtags and select the best ones.
Make use of the hashtag autocomplete feature
Yet another feature that is only on Instagram for now, the hashtag autocomplete feature will allow you to come across the best and most trending hashtags on the platform. When you are looking for a hashtag, Instagram will autocomplete and provide you with a lot of ideas that you can use.
Once you put on the hashtag sign (#), just type down the first 2-3 letters of the hashtag. Once done, Instagram will show you a drop-down menu where you will see your hashtags and their many other variants. Additionally, you will also see the number of posts on these tags.
Following the hashtags
Instagram allows you to follow different types of hashtags. If you find a post that is relevant to you or your business, you can follow it and find the best posts once people start to share them. This way, you will be able to look for additional new hashtags that are relevant to your type of content.
All the posts that make use of those hashtags will also appear on that hashtag page. Once you have followed the hashtag, you can scroll through the recent and top posts.
Look for websites that provide lists of hashtags
Similar to Twitter, there are several websites that will provide you with a relevant set of hashtags for any type of social media platform. Most of these sites are very reliable and popular for generating hashtags. They are also free to use so anyone can look and find ideas here.
Typically, most of these sites will allow you to choose live, random, or top hashtags. If you want to take a look at trending hashtags, you can select the top hashtag option and you will get a list of hashtags from today, the last week, or the last month. Check out Task Ant Review to find more about this cool app for hashtag research.
Final thoughts
Since social media has taken off, the language of the Internet has evolved considerably, and hashtags are a huge part of this evolution. Even today, most people do not know the relevance of hashtags and are curious to know more about them. All you need to understand is that The Ordinary hashtags are extremely valuable and should be understood and appreciated.