Website Surge Protection Online Waiting Room Cost-Effective Services Launched

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Businesses now have a cost-effective means of managing and retaining website visitors during periods of peak demand, with the patented online waiting room from Queue-Fair.

Virtual waiting room application, Queue-Fair, has launched an expanded range of services for its patented online holding page service.

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The expanded platform makes it easier for online businesses to handle peak demand at a time when increasing numbers of people are using internet-based shopping and services.

Most online system architecture is designed around expected demand and usual traffic rates. Even the largest companies use this methodology when implementing an online system. If a website or online service receives higher-than-usual demand, it is usually not possible to immediately scale the system.

According to Google, 53% of mobile website visitors will leave a page if they don’t see a response in 3 seconds. The Queue-Fair platform is designed to provide businesses with an efficient and reliable safeguard against peaks in service demand.

The system provides a holding page that excess users are sent to when a web-server receives more visitors than it can handle.

The branded holding page works on a first-come first-serve basis. The users are informed that they are in a queue and what the expected waiting time is. They are then redirected to the website at a rate that is controlled by the business.

In addition to retaining customers, Queue-Fair has several other benefits. Clients who have been queued in an online waiting room can see that they have been treated fairly and often this results in a greater degree of trust, increasing conversion rates and revenue.

The Queue-Fair platform is hosted on fully-redundant, secure tier 3 servers, which ensures a high level of reliability. Owing to the way the system operates, costs are kept to a minimum and Queue-Fair claim they will beat any quote for online surge protection.

Queue-Fair was founded and developed by Matt King as a solution for handling website traffic surges after he tried to purchase tickets for the popular music festival, Glastonbury. Mr King filed a patent for the system with the European Patent Office in 2004, and having recognized Mr King as the original developer and patent holder of such a service, the European Patent Office has rejected patent applications by other virtual waiting room providers as not novel and lacking inventive step over the Queue-Fair patent.

A satisfied client stated: “Your software meant that everyone was held in a queue away from our server and allowed a gentle flow of buyers to pass through the system. It was great. Any online store which has a rush of customers would find this really useful.”

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