Kansas City, Missouri-based marketing automation expert Sellozo has updated its flagship Amazon advertising optimization suite. It helps users maximize profits while minimizing ad spend.
Sellozo, a company based in Kansas City, Missouri, announces the launch of its updated AI-powered Amazon PPC optimization platform. With this solution, users can drastically increase their sales while simultaneously lowering marketing costs.
More information is available via https://sellozo.com/stop-wasting-time-ppc-ad-optimizations-to-max-potential
This offering can help Amazon merchants drive growth, lower advertising cost of sale (ACoS), boost profits, and generate greater exposure for products. According to a study conducted by the company, people who used Sellozo saw a 70% increase in their return on ad revenue in just eight weeks.
Amazon is by far the largest e-commerce player in the country, generating a revenue of $236 billion in 2020 alone. Given customers’ increasing reliance on e-commerce due to the current pandemic, however, more and more merchants are listing products on this online store.
As such, attracting new customers and making a sale has become much harder, forcing sellers to look for more cost-effective ways to market their goods. Sellozo serves as an Amazon advertising growth suite that uses the power of AI to streamline campaign creation and optimize results.
Further details are available at https://sellozo.com/what-is-amazon-ppc-advertising-optimization
The company offers a unique drag-and-drop keyword discovery feature that allows people to quickly set the main and supporting keywords they wish to target. This saves users a significant amount of time as they no longer have to look up viable search terms themselves.
Unlike other platforms on the market, Sellozo enables merchants to set their desired profit margin, after which the AI system will automatically adjust campaigns to meet it. Hence, users can ensure the profitability of each ad they run, thereby maximizing their marketing budget.
The platform also has built-in dayparting capability, which lets sellers schedule campaigns during the best-converting times of the day. By analyzing past sales data, the AI tool can even provide recommendations on the ideal time slots.
Sellozo is a leading marketing automation specialist that enables e-commerce vendors to simplify the Amazon lead generation process. Prospective clients can request a free product demonstration as well as a 14-day trial.
A spokesperson says: “Whether you’re just beginning or you’re already running a successful business, Sellozo has the tools, resources, and support you need to manage with clarity, scale with confidence, and succeed with consistency.”
Interested parties may visit https://sellozo.com/amazon-ppc-optimization-software if they need further details about the company and its flagship platform.