Kristin Adams has launched the Beauty Brand Academy course. In the course, students learn how to develop, brand, market, and sell their own cosmetic products.
Kristin Adams, a cosmetic product branding expert, has announced the launch of Beauty Brand Academy, which walks students through the process of launching a beauty brand. Adams has over 17 experience in the beauty industry, and she personally founded a leading natural cosmetic product line.
More information is available at https://beautybrandacademy.teachable.com/p/how-to-launch-your-beauty-brand
The launch of Beauty Brand Academy aims to help beauty entrepreneurs avoid common pitfalls in the beauty industry by providing a comprehensive guide to launching a cosmetic brand.
Though many would expect an increasingly remote workforce to use fewer cosmetic products, the beauty industry has undergone rapid growth in the past several years, especially with startup, independent “indie” beauty brands selling online and direct-to-consumer.
In 2021, the beauty industry is expected to reach $511 billion in revenue, which represents a substantial increase from the industry’s 2020 revenue of $483 billion. Experts predict that the market will continue its rapid growth, as projections estimate that it will reach $716 billion by 2025.
With Beauty Brand Academy, Adams gives aspiring beauty entrepreneurs the information they need to succeed in the competitive beauty industry.
The program consists of 12 modules, covering all aspects that are critical for a new beauty entrepreneur to know from manufacturing to marketing and beyond. The first several modules focus on pre-launch strategy. Adams teaches students how to perform market research to identify a profitable niche, develop a unique selling point, and define their ideal customer.
Next, the beauty expert discusses the process of producing cosmetic products, which includes product development, sourcing materials, and partnering with a reliable manufacturer. For legal considerations, the course features attorney Morgan Davis, who shares her perspective on copyright, insurance, funding, and other sensitive issues.
Marketing and sales strategies are also discussed. Adams shares her unique promotional strategies and teaches students how to use influencers to generate interest in their products.
Further, enrollment in the program includes a 1-on-1 consultation call with Adams herself.
After achieving success of her own, Adams seeks to help other beauty entrepreneurs monetize their passion. She said: “I’m thrilled to be able to support beauty entrepreneurs to turn their passion for natural cosmetics into a profitable brand and business that helps people feel happier, healthier, and more beautiful.”
Interested parties can learn more at https://beautybrandacademy.teachable.com/p/how-to-launch-your-beauty-brand