(Newswire.net — December 9, 2021) — Leading online casino and sports betting operator BetRivers is expanding its reach throughout the United States and beyond. A product of the gaming company Rush Street Interactive, the gambling site offers a comprehensive selection of real money gaming to players. Their latest launch of their social gaming platform Casino4Fun is the next step in their expansion project which aims to attract casual players and allow everyone to use their premium online gaming services.
BetRivers is one of the leading operators in the United States. Its online casino is home to over 350 exciting casino games from world-leading software developers, including a selection of online slot machines, table games, and live dealer titles. The operator is also known for offering generous bonuses and promotions to new and existing players alike, alongside a comprehensive loyalty rewards program that keeps on giving. You can find complete BetRivers Online Casino PA review information here for anyone wanting to learn more.
The BetRivers online sportsbook is equally as entertaining, this time offering real money wagers on a diverse range of sports betting markets. From single-game betting to parlays and proposition bets, BetRivers has coverage from popular and more niche leagues from around the world. All of this is accessible via the BetRivers mobile app which takes players’ online gaming to the next level, especially when combined with its popular live in-play betting options.
Their latest addition, the social platform Casino4Fun, is a free-to-play replica of their popular online gambling options just mentioned. Its launch is BetRiver’s latest move in their plans to expand across the Americas and open up their gambling services to more casual players. Richard Schwartz, Chief Executive Officer of Rush Street Interactive said, “Casino4Fun offers our community players the same high level of entertainment and customer service of Rush Street Interactive’s real-money gaming platform, delivered in a casual and free-to-play setting.”
The company hopes its latest addition will engage more people with the ever-growing brand. This is a strategical move as Rush Street Interactive hopes you gain custom and loyalty via their free-to-use platform and expand their player database. This is in the hope that these players will later translate to real-money gamblers if and when real-money online casino and sports betting launches further afield, pending regulatory approval.
The company hopes its casual players see their superiority in its online casino and sports betting offerings, alongside its great reputation within the industry. Besides, when BetRivers can legally launch their real money platform on a larger scale, all Casino4Fun players will have already undergone the registration process. This further increases the likelihood of transferring social players to real-money players in an intelligent expansion method.
BetRivers is currently running its online and/or retail operations in eleven US states with regulated gambling industries including the likes of Pennsylvania, Illinois, New Jersey, Colorado, and West Virginia. Following the launch of BetRiver’s Casino4Fun platform, the online casino and sports betting operator are also live in Canada. Additionally, the parent company Rush Street Interactive has its toes in the regulated market of Columbia with its RushBet brand.
Every country Rush Street Interactive has entered thus far has been a huge success. In the United States, the company is the fourth largest operator for online casino gambling and sports betting combined. Total revenue for BetRivers reflects its success and popularity among players. In its Q3 report released earlier this month for the period ending September 30, revenue sits at $122.9 million. This is equal to 57% growth year on year and is due to a significant increase in monthly active users. Based on these figures, the full-year revenue could sit at as much as $500 million.
Rush Street Interactive has also recently received multiple rewards for its excellence, including “Sportsbook of the Year” and “Casino Operator of the Year” in the SDC Latinoamérica Awards 2021. It also took the home titles at the 2021 EGR North America Awards, being crowned “Casino Operator of the Year”, “Customer Services Operator of the Year” and “Social Gaming Operator of the Year”. These awards show Rush Street Interactive’s success in fostering player trust and enjoyment, something their latest product aims to continue.
The latest free-to-play Casino4Fun product by BetRivers is currently live and available for all players of the legal gambling age at BetRivers.net. The site can be accessed on all smartphones, tablets, desktops, and laptop computers in legal jurisdictions.