4 Ways to Shift Your Business to E-commerce

Photo of author

(Newswire.net — May 9, 2022) –With the exponential growth of eCommerce, especially over the past few years, more and more business owners are looking forward to turning their offline businesses into online businesses to sell their products or services globally. 

However, chances are many people already have a website or blog that has gained huge popularity and fan following since its development. Moreover, with its quality content, invested money and effort, the website or blog has established a good ranking in the top SERPs that can’t be easily replicated by developing a new website or starting from scratch.

If you are also in the same situation, it is good to find alternatives to turn your existing website into an eCommerce website, especially if you have a limited budget. Fortunately, with the advancement in technology, today, you can resume to grow your existing website or blog by just adding an eCommerce solution to your website. 

Since online stores work in different ways, you need to decide first whether you want to establish an eCommerce website from scratch or you just want to add eCommerce to your existing website. In this guide, we will discuss the options to turn to eCommerce without creating a new website.

How to turn your offline business into an online business?

Adding a shopping cart to your website: Another alternative to sell your products online is to add an online store to an existing website or blog. This is ideal for those who have very limited products to sell. This method allows you just to add an online store or shopping cart externally and insert a buy button on your website or blog. The biggest advantage of this method is that you need not require any technical skills or knowledge of computer coding or language.

Third-party retail eCommerce solutions: One of the easiest ways to embed eCommerce into your website or blog is to get in touch with third-party websites specializing in eCommerce, such as amazon. Not only will this eliminate the hassle of developing and maintaining an eCommerce website but also help you promote your products to potential customers.

Set up Facebook eCommerce: Social media is one of the most effective ways of advertising. However, it can do much more than promote your business online. You can use social media to enhance your business. All you need to do is create a Facebook business page and add a shopping section on your timeline. You will find the option to add a shopping section to your timeline on the right side and under your cover photo. When you click on the add shop section, a window will pop up, asking you to fill in some business details. Once you have filled in the details, you can easily sell your products online.

When you opt for this method, don’t ignore the box requesting your e-mail for customer service inquiries. This will help you provide a better customer experience to your customers. And when it comes to payment, you can either accept payment via your Facebook page or redirect your customer to another website to checkout. If you choose the former option, you need to fill in your bank and business details. 

Sell online – integrated online eCommerce stores: Last option is to develop your own eCommerce store via the help of developers and maintain it on your own. Having your own eCommerce store will not only allow you to personalize your store, but you can also add as many products as you can to your list. However, this option tends to be relatively expensive and requires some technical knowledge. So, many small business owners and startups prefer other options. 

The bottom line

No matter what option you choose, you should remember that the success of your eCommerce store will depend on how much traffic you get on your website and what kind of customer experience you offer to your customers. So, make sure you try to provide a great user experience and maintain the quality content, images and videos of your products.

If you want to add a shopping cart to your website without any technical knowledge, you can get in touch with ShopRocket.