Tech Startup Mentorship, 2023 Business Mentoring Program Launched

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Individuals who want to start a fitness equipment company can now get professional guidance from a team of business mentors.

IdeaPros, a business education provider, has launched new mentorship opportunities for aspiring fitness equipment designers and manufacturers. Its systematic approach to entrepreneurship was designed by a team of product developers whose innovations have resulted in companies that are now worth billions of dollars in value.

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The global fitness equipment industry was valued at $11.6 billion in 2020 and is expected to see a compound annual growth rate of 3.3% between 2021 and 2028, according to Allied Market Research. This growth will be driven by rising disposable income as well as the increase in the rate of obesity.

To support individuals who want to capture a portion of this market, IdeaPros has developed online courses and a partnership program that can fast-track product development and deployment.

Its fundamental program, the Purpose Driven Entrepreneur, teaches a step-by-step method to go from ideation to product launch. The 15-lesson course is self-paced and comes with a one-on-one coaching session with an IdeaPros mentor.

Through these sessions, one will be able to brainstorm with the likes of serial entrepreneur Frederick Cary, Smart Cube inventor Ira Hayes, and 30 under 30 inductee Anand Kulkarni, among others.

Those who want to have a solid grounding in business concepts such as product development, market research, and fundraising can also take a more expansive course called the Business Starter Pack. One can also purchase this course along with the Purpose Driven Entrepreneur at a lower price as a bundle.

Further, one can utilize IdeaPros’ expertise in bringing a product to market through a partnership. In exchange for a minimal stake in the future venture, IdeaPros will take charge of engineering, manufacturing, branding, and marketing of the product.

This process has resulted in the successful launch of a number of fitness products such as OXN, a tool that converts standard kettlebells into barbell weights; Kaddi, a golf accessory holster; and Starter, an app connecting athletes and coaches.

“IdeaPros is a fabulous team who put their hearts and soul into developing your product and idea,” one partner said. “They are ethical, have a successful track record, and they know business. So if you don’t, they do.”

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