(Newswire.net — July 4, 2023) —
Every real estate investor hopes their rental property won’t stay on the market for long. Vacancies cost money, and the longer a property remains empty, the more money you lose. Sometimes it’s just the market, but often, you just need to make your property more desirable and ensure it reaches the right market.
Are you struggling to rent one of your properties? Try these six things to make it more appealing to your ideal tenants.
1. Make it eco-friendly
Some tenants have specific requirements for amenities, but there’s a growing movement that prioritizes eco-friendly living. Not only are people aiming to reduce plastic consumption and reuse household products, but they’re also leaning toward living in eco-friendly buildings.
Your property may not have been built as an eco-friendly structure, but you can make improvements that align with sustainable principles. For example, make repairs with green materials that have been recycled or refurbished. There are salvage yards that provide these materials at a low cost, so you might end up saving money, too.
When you use eco-friendly materials for repairs, you can advertise this to your potential tenants, and you’ll captyre attention from people who prioritize sustainability.
2. Stage your vacancies
An empty home will never look as enticing as a staged home. When you stage your vacancies with furniture and décor, it gives the property a personality that can really aid in making it more desirable to prospective tenants. Although everyone has their own design tastes, a staged home will capture more attention than one that is bare.
3. Upgrade the bathroom(s)
People spend quite a bit of time in the bathroom, and if yours has a bad layout, it’s worth considering an upgrade. An uncomfortable bathroom is sometimes a deal breaker. For example, people won’t tolerate toilets crammed in a corner, tubs/showers that are hard to get in and out of, or fixtures they need to squeeze by to get to another part of the bathroom.
If your bathroom layout is inconvenient, connect with a professional about rearranging the fixtures and possibly replacing some of them.
4. Hire a professional photographer
High-quality photos will make or break your ability to rent a property. People judge houses by their looks, so hire a professional photographer to get the best images possible.
DIY photos usually turn out poor. In addition to bad lighting, some common mistakes include having people, pets, and clutter in the photos. Nobody wants to see a pile of toys or makeup on the bathroom sink. Potential tenants want to see the property in a way that allows them to envision their own life in each room.
5. Use 3D virtual tours
Getting people who are genuinely interested in your property is easier when you use virtual 3D tours. With an interactive video on your listing site, people can walk themselves through the property without leaving their home. They can visit any room, check out the details, and decide if they like the home enough to schedule a tour.
When you offer online virtual tours prospective tenants control, you’ll filter out a bunch of unqualified, uninterested applicants, leaving you with a higher concentration of truly interested people.
6. Get your property landscaped
When prospective tenants pull up to your property, they’ll be turned off by low-hanging branches, overgrown bushes, and tall weeds. Presentation is everything, and if your yard looks like a mess, it will diminish the perception of your property and deter some people from renting.
Before you take photos or show your home, be sure to hire a professional landscaping company to tidy up and make the area look beautiful. It doesn’t have to be fancy; just cut back branches hanging over the roof, remove invasive berry bushes, cut the grass neatly, and trim your bushes.
Attractive properties get rented quickly
In real estate, curb appeal creates the first impression people have of your property, so start there. Get your front, side, and back yards professionally landscaped and fix anything that might create a poor visual for potential tenants. When it comes to the interior, make sure the space is clean, the paint looks good, and you’ve fixed all visible dings and scrapes.
If you choose to stage your unit, go with a contemporary theme to keep things fairly neutral. Last, but not least, if you don’t have the time or energy to put your property on the market and conduct showings, hire a real estate agent or property manager to work on your behalf.