(Newswire.net — August 23, 2019) — Nonprofits and other types of organizations depend on fundraising to keep their doors open and deliver their mission. There are many different types of fundraising out there and since every nonprofit is different, there’s no ‘one-size-fits-all’ approach. Beyond having an online donation page that allows donors to give online, there are different types of fundraisers to get your organization started on the right foot.
Different Types of Fundraising
In this post, we’re going to explain five different types of fundraising and what you should do to maximize your returns and reap all of the benefits of fundraising.
Host an Event
Rally your connections and resources to put together a gold tournament, gala, crab feed or 5k to get potential donors in the same space. Gathering people and creating a memorable experience gives you an opportunity to build momentum, fundraise and bring awareness to your cause or even high school sports team. You can even sell some food items at this event to gain profits. Your fundraising event is likely to be more successful when you plan it with a purpose, include the ideal demographic and actually ask for donations. For these sorts of events, it’s important to plan accordingly.
Offer Text to Give
Once your potential donors understand your mission and are ready to give, it’s time to ask for donations. You can send them to an online donation page but an even better idea is to toss up a number where they can send a quick text that easily directs them to the donation page. Text to give is quite effective and fast because most people have a mobile device. It’s not only fast but also user-friendly. It also allows donors to respond to their impulses and donate most easily.
Host a Crowdfunding Campaign
Crowdfunding is growing in popularity for various reasons. All you have to do is create an organizational page, set a goal date and amount then encourage your supporters to create their own pages to share with family and friends. Crowdfunding campaigns allow your supporters to do the heavy lifting by fundraising on your behalf.
Host a Silent Auction
Hosting an event is a great way to get donations by asking those attending to purchase entry tickets. You can spice things up and increase your donations by adding a silent auction. It’s important to prepare for a silent auction but you don’t need to hire an auctioneer and find large items. A silent auction will definitely boost your donations and you can auction off any number of items while the rest of your event takes place.
Offer a Donation Upgrade
Offering the option for donors to upgrade their donations can help to boost your donations and support for your organization. Donation upgrades come in all shapes and sizes. For example, you could include in your donation page, “For donations of $100 or more you will receive a free book”.
Bottom Line
Whether you’re hosting a bake sale, an art exhibit or gala, it’s important to take advantage of software applications and ask for regular rather than just one-time donations. Be sure to tell your story and make sure your potential donors understand your organization’s mission and how they can help with these unique fundraising ideas. By the end of any fundraiser, potential, as well as existing donors, should be able to tell about your organization, it’s cause and why they should care about it.