(Newswire.net — February 25, 2019) — Are you in charge of a fundraising team, and need some ideas on how to attain your goal? Well, the answer to successful fundraising is having a strategy. If you want to get people contributing towards a certain goal, you have to put in place strategies that will make people understand why they should contribute. Here are some fundraising tips that you can use to boost your efforts.
1. Setting a Fundraising Goal
Starting a fundraiser without a goal may not be a good idea. It is important to let people know what they are contributing towards and how much is needed. It is advisable to set the fundraising goal higher than the required amount. Although, the goal should be an amount that is achievable, or possibly one that can be beat. By setting the target higher, you motivate the donors to give more. You can successfully raise money above the set target if you put in place a reasonable goal and work on it.
2. Send Personal Invitations to Your Donors
If you want people to attend your fundraising event or at least send their contributions, you have to make sure they receive a personal invitation. Send handwritten or typed letters first— each with the name of the contributor. The mistake that most people make is sending the same email to everyone invited to the fundraiser. If you want to get money from someone, you need to pull them closer by sending an appealing invitation. If possible, meet each of the main donors face to face and explain your project. More detailed explanations will get more people interested in contributing to your occasion
3 Use Social Media and Other Online Tools
Social media plays an important role in creating an atmosphere around your event. You can get more people interested in your fundraising, even those who do not know you. If you are raising money for a worthy cause, you may meet many people online who are willing to contribute. Try creating awareness on social media sites such as Facebook and Twitter. Inform people about the event and tell them about your inspiration. Social media is a good way to spread the word.
4. Follow Up
The number one rule about money is that you don’t get it easily. Although the invited guests and donors are willing to contribute, you need to keep on motivating them. Remind them about your event and the reason why the fundraiser is important. Make sure you confirm the attendance of all the invited guests if you will be hosting an event. Try meeting face to face with those that do not respond to texts and emails.
Conclusion
There are many ways to collect money in a fundraiser. However, without proper planning and strategies, you may not be able to meet your target. Use these fundraising tips when planning your event to help you achieve your goals for the fundraiser.