FOR IMMEDIATE RELEASE
Denver Personal Injury Lawyers Cripple Personal Injury Lawyers Chances
(Newswire.net – March 6, 2013) Denver, CO — Denver personal injury lawyers are spending more money on advertising per capita than anywhere else in the U.S. Their advertising everywhere. Can there really be that much business that they can all be busy? Or are the spoils so high that every firm wants to be seen as the most talented, most experienced or most recognized in the field? In fact, on the Internet, they are paying people over $100 per click for paid ads to have someone come and see their website. Most of them do not have the capability to have any of those expensive mouse clicks become their clients, and they do not even know it.
“The Internet is the easiest and hardest place to find the right person for what a person is looking for. If all you do is spend money ‘trying’ to get to the first page of the search engines, there is no guarantee people will choose you because you have not given them a reason why you are any better than the rest.” says Louie Feher-Peiker , a mobile web developer and internet marketing consultant. “Just having the technology, whether it is computers or television, print or radio, does not help you find the right client or help them to find you, if you’re not getting the right message out. Everyone is getting lost in the noise. What I do is help them tell the right story to the right people when they are looking for it.”
The basics of marketing using all the new technology are lost and these personal injury lawyers spend more money on having their pictures on sides of buses without being able to be found on the web for what they do, or how well they do it. In fact, many of them do not even have an up-to-date website that supports how people are looking for them. They feel that just throwing money out there in every direction will get new customers clamoring at their doorstep. Basic marketing and effectively using mobile and web technology can go much further in helping them get the right clients. More importantly, done right, it gives their firm the credibility they need and deserve to be seen as the best in their field.
The Internet is hurting all those practitioners who don’t use the tools of the trade correctly. In fact, the market is becoming so saturated that any Denver personal injury lawyer is becoming nothing more than a popularity contestant. If they spend more money than the other guy, maybe someone will notice. What people talk about is their credentials , what makes them different and qualified to represent clients in their own specialty. That is the message that everyone is waiting for the messenger to deliver.
There is plenty of room many personal injury lawyers to keep busy, they just need to know how to laser-target the right customers who right now can not choose between one or the other.
For information on how technology, the Internet, mobile web and apps can help your business not suffer this fate, call Louie Feher-Peiker at 720-291-5021 for more information or visit http://www.localmobileworldwide.com to learn more about mobile web tools and marketing.