Print Directories are Dead - Go Green with Oilfield Directory -

(Newswire.net — May 27, 2013) Calgary, AB — Remember the days when you couldn’t live without the printed yellow pages? For most people, those days are long gone. In fact there are many people who are angered by the waste of developing a print phone directory. Savvy business owners know internet directories are much more convenient, easy to search and best of all green.

Are your yellow pages green?

Trade directories take advertising one step further by specializing in niche markets. Trying to compete with the Yellow Pages some companies attempt to produce an oil and gas product and service print directory, but print directories just don’t make sense anymore. Oilfield Directory is the leader in the digital oil and gas directory space. As a green directory we are the clear leader. Now that most companies have shifted to using online resources the print directories are bygone dinosaurs. Oil and gas companies are no longer held by the throat to purchase expensive print ads in outdated books to get the word out.

“Recently talking with an executive from an oilfield equipment company I noticed a printed oil and gas directory being used to prop up the broken leg of a cabinet. Noticing my gaze at the book he laughed and said, “That’s all they’re good for these days!” Another person from an oil well drilling company I met while showing the benefits of the online Oilfield Directory showed me a pile of books he was given to distribute for having advertised in the niche publication. Sitting in the corner the tired old pile of books simply gathered dust. He said, ‘No one wants them anymore, they’re just dust collectors. Most oil and gas management executives I’ve spoken to no longer see any value in this outdated form of advertising.” noted online oilfielddirectory.com company spokesman Scott Steele.

These examples show that oil field companies know that print editions are dinosaurs. The oil and gas industry has changed – not to be left behind business owners from oil exploration companies, offshore oil drilling, petrochemical companies, to oil stock brokers and others are not interested in a book no one uses. Simply put, PRINT IS DEAD.

Anyone acquainted with the oil and gas industry knows that many of the owners and their employees are mobile; therefore they rely on their mobile phones to connect with oilfield supply and service companies. That is why Oilfield Directory has worked with 411oil.com to bring an easy to use, up-to-date directory right to the user’s iPhone, iPad or Android. Quickly users can find American oil companies and Canadian oil companies in fact the directory is set up for global results. Companies not listed are invited to join. Best of all the apps are FREE and contain numerous easy to use features, such as showcase business listings, events, classifieds and mobile to mobile chat and even mobile to desktop chat.

“I would have to say over 95 percent of the business owners we have spoken to about advertising prefer online marketing to ancient books that are out of date as soon as they come off the press. Another problem we run into is market confusion whereby inferior directories are trying to pass themselves off using our good name – Oilfield Directory. In fact, we noticed one of the print books were so brazen they highlighted the words Oilfield Directory in bold yellow in their company description. This has angered many of our users because they have been tricked into purchasing an inferior service.” adds Scott Steele company spokesman.

Oilfield Directory is the original oil and gas company directory. In business since 1996 they have been offering quality advertising and technology services to the oil and gas industry.

Media Contact Info:

Oil and Gas Directory – Oilfield Directory Publications

10301 104th Street Edmonton, Alberta T5J-1B9

Phone: 780-701-7282

sales@oilfielddirectory.com

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