(Newswire.net — March 4, 2015) Toronto, Ontario –Although the wedding industry is extremely well established, covering just about everything you could want or imagine for your big day, there still may be a gap in the wedding market.
This ‘gap’ is something that Business Insider also touched on in a recent article ‘Meet the woman you can hire to be your bridesmaid for $1,000 and up,’ which introduced its readers to Jen Glanz, Cofounder of Bridesmaid for Hire. This company offers undercover bridesmaid and personal assistant-type services to brides and their wedding parties, a gap that wasn’t previously catered for by the wedding market.
Likewise, newly established Toronto-based company, Luxe Shopping Experiences was established to fill yet another gap in the market. With the introduction of this service, brides-to-be no longer have to experience the stress that is often involved in wedding dress shopping.
The company creates customized styling, shopping and pampering outings primarily for those who are getting married or celebrating a special occasion in order to help them look their best in the upmost style.
Whilst these gaps may not be obvious to some, it was through personal experience that these companies came about. Business Insider noted that Glanz founded her company ‘when she noticed a gap in the $51 billion wedding industry somewhere around her sixth stint as a bridesmaid, and decided to fill it.’ Likewise, Luxe Shopping Experiences’ founder, Jamie-Lee Braunack came up with the idea after helping her sister and numerous friends shop for their wedding dresses.
Braunack says “I discovered that there was a need for helping people to find what they were looking for and this was just the beginning. The whole shopping experience itself was often made even more complex when there were a variety of different opinions involved or the bride felt as though she was being sold to.“
Luxe Shopping Experiences was established with these brides in mind who would appreciate a little assistance. After all, bridal fashion is completely different and as Glanz says, “It’s a happy time, but also the most stressful time – and a lot of women need some extra support.”
Whilst this service can assist any bride, groom or even mother-of-the bride to be, Braunack says “we have especially designed these (experiences) for those who want to look their absolute best for their big day and are not completely sure about where they should shop (and don’t want to go from store-to-store), or what will look best on them. The idea is to make it fun, easy and enjoyable and to help build their self-confidence in their appearance. The styling advice they receive is something that they can use for the rest of their lives.”
However, it isn’t just for those in need of a little style guidance. This service really caters to two uniquely different markets. The company also tailors its services to those looking for the celebrity treatment by utilizing various experts to create the best experience possible.
This includes the company’s own hosts and stylists who help determine and find ideal outfits for their clients in advance and can even bring garments directly to them. Additionally, select partners also provide services such as a personal chauffeur, pampering, hair and makeup styling, exclusive chef personalized meals, cocktail making classes and wine and chocolate pairing just to name a few.
Whilst the company places the upmost importance on creating a truly luxurious and memorable experience, it the also aims to provide its clients with style guidance that will give them complete clarity in the cuts, colors and styles to further refine their style. And, this isn’t something that only client’s looking for this guidance can benefit from, it is something that also the savviest of divas can enjoy.
One of the Company’s client’s, Stephanie Fusco is a lifestyle and fashion blogger who has a great sense of style. However, she also benefited from this guidance and found her dream wedding gown during her shopping experience. Stefanie went on to say…”my stylist’s expertise helped me to find the ideal dress silhouette for my body and I left armed with a bunch of favorites and a ton of information.”
Although the company currently only offers these shopping and styling services in Toronto and the GTA, Braunack says that they plan to expand their services to other cities in the future.
For further information or media enquiries, contact Luxe Shopping Experiences’ Founder and Director Jamie-Lee Braunack at info@luxeshoppingexperiences.com or on +16476892662.