The E-Commerce Entrepreneur’s Checklist for Success

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( — August 14, 2020) —

There are many entrepreneurs that make a good living running a shopping cart website, and if you would like to join them, there is much to consider. Aside from choosing a suitable line of products, there are many aspects that need to be planned and implemented, and with that in mind, here is a checklist to ensure than nothing is overlooked.

ü  Web design – You will need a company that designs and builds websites and such a provider would also be able to host your site and manage the platform, if you so desire. Your website is very much your shop window, so spend some time thinking about design, while also creating a business name, which you can use when registering the company.

ü  Product supplier – You will need a reliable product wholesaler who can deliver as much or as little as you need, and most will give you a 30-day line of credit, which helps to keep costs down.

ü  Digital Marketing – This is an essential service if you want many visitors to your website, and with a leading company like, you have the very best in your corner. Search engine optimisation is essential for any e-commerce platform, as this will enable shoppers to find you.

ü  Funding – It is vital that you have crunched the numbers and have adequate funding to get through the first 6 months of trading. Sadly, many businesses fail within the first year because they did not have enough capital, and if things are tight, take out a short-term business loan, as running out of money is simply not an option.

ü  Logistics – This is a major part of your business and the best solution is to outsource your picking, packing and delivery to a third-party logistics provider (3PL). All you do is deliver your products and packaging to the 3PL provider and forward all orders, which they will fulfil in good time. If your deliveries are fast, then your customers will be happy, and joining forces with a leading 3PL company will ensure your logistics are covered. Here is some further reading on the importance of e-commerce logistics, which highlights the many services the 3PL provider offers.

ü  Legality – You will need to register your business and here is a link to the Thai government website regarding setting up a business in Thailand, which makes for an interesting read. If you plan to employ people, you will need to take out employer’s liability insurance, as well as public liability insurance, which covers you for every eventuality.

ü  Business Plan – Every new business should work to the business plan that is designed to cover every aspect of the business, including marketing, start-up costs, cash flow forecasts and everything else. If you would like to know more about writing a business plan, there are a lot of free resources online that can help you with this.

If you have done your market research and have covered every aspect of the start-up, there’s no reasons why your e-commerce business won’t be a success.