(Newswire.net — November 13, 2013) Boston, MA — Search engine optimization has been branching out into different divisions with many similarities but each has its own specific methodolgy that is ever changing for the effective long term results.
One such industry that has risen out of the world of Google and search engine optimization is online reputation management. The difference between traditional keyword related SEO is that in reputation management the goal is to take as many spots on page 1 as possible with the brand name of a company or a personal name. Through doing this one can control exactly what information is being presented to people reading through the search engine results on page 1. A very poor review or negative press showing on page 1 for a brand name is all it takes to lose business quickly to the competition.
The most popular and widely used social media websites and profiles are also the easiest ones to rank on page 1 in the search engines when optimized correctly. Every business should immediately get their brandnames as their usernames on these top social networking sites before anyone else can grab them and possibly misrepresent their company. In a recent SociSynd review Rick Porter talked about the power behind using these profiles for ranking in the search engines for almost anything, including reputation management projects.
Their are hundreds of social networking sites but only a handful of them are influential enough and well enough trusted to rise to the top of the Google search results with minimal effort put in by the business claiming them.
The following six social media sites are ones that everyone should have. These include: Facebook, Google Plus, Twitter, Youtube, Linkedin, and Pinterest. Not only are these some of the easiest profiles to setup, they are also very simple to share with. Today companies building their brand online need to be sharing all of their latest news, content, and videos on all of these social media sites.
By taking things a step furthur a reputation management consultant or even a social media manager can take all of the RSS feeds of each of these social profiles to create a mashed RSS feed which can be syndicated in a variety of ways. Creating a mashed RSS feed can tedious at times because finding the RSS feed for each social profile isn’t easy, but a brand new service out there named Reputation Management Toolbox not only creates the feed, but it also promotes the feed through syndication and builds links to the entries creating a very powerful reputation managment syndication system that anyone can use. This is useful for companies building their online brand that have no experience or knowledge on how to do it.
Unfortunately many companies today don’t even think about online reputation management or their brand online until something negative pops up. Then they need to hire a company to do reactive reputation management when they should have simply been doing proactive reputation management right from the beginning. Hiring an online reputation managment service can be expensive, but services like Reputation Management Toolbox make it easy for a business to have this running without putting much though into it.
Using Reputation Management Toolbox is one of the quickest ways to promote and rank the top 6 social media profiles in Google. As long as there is great content being shared across the social media profiles, rankings will increase naturally through the powerful syndication and link building system included. These 6 social media profiles are important to focus on in order to create a powerful buffer on page 1 to protect a company from negative attacks.
About: Rick Porter is a fulltime affiliate marketing professional and online reputation management consultant.
Contact:
Rick Porter
401-714-2091