Small Business’ Struggle with Hiring Mistakes

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( — July 17, 2014) Broomfield, Colorado —  You have a small business and hiring great employees always seems to be a struggle – spending precious time, money and frustration with employees that seem to suck the life out of you.  What’s a business leader to do? Hire-STARS, a division of Action Inc., provides online training and coaching on how to hire and keep really great employees.


Hire-STARS will provide small business leaders with the same kinds of interviewing tools Action Insight has provided large organizations for the last 15 years, to such companies as Coors, City Bank, Morrison Homes, and hospital systems such as Columbus Regional and Avera Health System. Small business owners and leaders face the same struggles hiring people as large company leaders. Action Insight has long known that the selection and retention of employees was a challenge for small business leaders and decided to do something about it.


“We’ve spoken to so many small business owners that were struggling with selection of new employees but couldn’t afford our big company programs,” says Stephen Moulton, President. “They’d complain that way too many of the people they hired didn’t have good work habits, didn’t work well with others, didn’t follow instructions, weren’t reliable, and the list went on and on. They are also aware to the cost of hiring mistakes can exceed $4,500.00 for even a minimum wage employee. This program is designed to help these small business leaders save time money and frustration by making solid hiring decisions in the first place.”


The basic Hire-STARS program is an online program with training video modules teaching the small business leader how to effectively conduct an interview along with monthly coaching calls. Moulton says, “Several challenges that interviewers face include; keeping the candidate honest, cutting through the ‘I’m wonderful and perfect’ façade candidates put on, dealing with a motor mouth and knowing what questions to ask.” 


In the world of how to hire employees, Moulton described a secret weapon that has saved his clients thousands of dollars over the years, “the ActionPlus online software helps the small business leader quickly identify the emotional intelligence and behavioral competencies necessary for hiring great employees and provides both prewritten interview questions and job descriptions.”


Action Insight in Broomfield, Colorado (303-439-2001 – has provided training and coaching on how to hire and retain employees since 1997.



About Hire-STARS

Many Small-Business leaders struggle with hiring and keeping great employees. They want to know the answers to 3 questions: 1. Have you got the skills, expertise and experience to perform the job? 2. Are you enthusiastic and interested in the job and the company? 3. Will you fit into the team, culture and company? We help Leaders answer they and many other questions.


Broomfield, Colorado United States 80020